* More than 1mn visitors to be greeted with spectacular performances, groundbreaking museum exhibitions, premier fashion shows and more
* Complete cultural offering to be presented through all-new Qatar Creates One Pass
An all-new format of Qatar Creates was launched at Msheireb Downtown Doha’s M7 on Monday, featuring an array of cultural and artistic offerings across the country leading up to the 2022 FIFA World Cup.
“Today, I am excited to announce that we are now transforming Qatar Creates from a limited period of events into a year-round national cultural movement, for local and international audiences alike.
“I am pleased to tell you about a new way in which Qatar is elevating and expanding the great array of cultural activities and experiences we offer. We are beginning this initiative as part of the excitement surrounding the FIFA World Cup Qatar 2022,” said Qatar Museums and Doha Film Institute Chairperson, and Fashion Trust Arabia Co-Chair HE Sheikha Al Mayassa bint Hamad bin Khalifa al-Thani. She was joined by M7 director Maha Ghanim al-Sulaiti and Qatar Creates director Saad Saleh al-Hudaifi at the event.
According to HE Sheikha Al Mayassa, the latest edition of Qatar Creates serves as “all-embracing vehicle that curates, promotes, and marks the diversity of cultural activities in the country”. It will feature 17 exhibitions across five museums and five creative hubs, 10 high-profile events, three live festivals, 15 Qatar Creates lounges and more than 80 public art installations across Qatar this autumn.
“As the countdown intensifies toward the opening of the World Cup, we are delighted to share a picture of autumn 2022 in Doha, when the calendar will be overflowing with museum exhibitions, premier fashion events, spectacular music and theater experiences, and eye-opening previews of the exciting cultural future that Qatar is building today,” HE Sheikha Al Mayassa said.
She noted that many of the initiatives “will also raise funds aimed at supporting the creative economy and impact environmental change by supporting innovative ideas that are directly addressing this global challenge”.
“And beyond the World Cup, we intend for the Qatar Creates movement to expand and grow. Our aim is for it to touch and enrich people’s life. And for this reason, we are proud to invite everyone to participate in Qatar Creates, in whatever capacity they are able.”
Several other high-profile events and live performances, among other programmes, are geared toward the start of the much-awaited tournament from November 21 to December 18.
The Qatar Creates kick-off also witnessed the launch of its new One Pass – an online portal that offers a one-stop resource for all of Qatar’s cultural offerings. It gives residents and visitors the opportunity to immerse and fully experience a wide range of cultural, leisure and entertainment offerings across the country.
One Pass holders get free admission to all museums, discounts at events and performances, restaurants, and local retailers, as well as front-of-line privileges. They will also receive a daily newsletter of events and online access, which provides details about the activities taking place in Doha during the 2022 FIFA World Cup.
“By bringing this all together with the One Pass, our hope is that everyone will have the opportunity to live it all, to experience the very best our country has to offer, turning visitors into ambassadors who will share their experiences and want to return to Qatar again and again. Most importantly, wherever you are you will always be informed of our latest programmes and events,” HE Sheikha Al Mayassa said.
What is Qatar Creates?
Qatar Creates is a cultural initiative that was launched by Qatar Museums in 2019 to celebrate the inauguration of the National Museum of Qatar. It is an annual celebration of art, fashion, design, culture and architecture through a weeklong series of community events and programmes including fashion shows, exhibitions, tours, workshops and panel discussions. Qatar Creates is a global summit for the cultural innovation economy, acting as a platform to promote local, regional and international cultural perspectives.
Led by HE Sheikha Al Mayassa bint Hamad bin Khalifa al-Thani, Qatar Creates promises to showcase local and global talent. It will bring together the best of Qatar’s cultural entities including Museum of Islamic Art and MIA Park, Mathaf: Arab Museum of Modern Art, the National Museum of Qatar, QM Gallery Al Riwaq, QM Gallery Katara, 3-2-1 Qatar Olympic and Sports Museum, Dadu, Children's Museum of Qatar and its newly created Creative Hub comprising of the Fire Station – Artists in Residence, M7, Tasweer Qatar Photo Festival and Liwan Design Studios and Labs.
Qatar Creates 2022 will be the first year to witness two editions of the celebration to welcome visitors during the FIFA World Cup Qatar 2022. This edition will also introduce QM’s upcoming museums and galleries, including the Art Mill Museum, Qatar Auto Museum and Lusail Museum.