Qatar consumers stand to benefit from the increasing number of customer loyalty/reward programmes being offered by various businesses and retail outlets in the country.
Apart from mall shoppers, telecom subscribers who use Urban Point (Ooredoo) or MyBook (Vodafone) are also getting discounts, promotions, and other “high-value offers” when purchasing items and dining-in or making takeaway/online orders at participating stores.
It is learnt that the growing popularity of loyalty apps helped boost economic activity, as well as consumer confidence, in the country amid the current Covid-19 situation.
“The continuing ascent of ‘loyalty/reward apps’ is familiar to consumers across the world markets. There is no doubt that the pandemic made the ‘digital world’ of retail increasingly relevant and accessible and so to extend certain offers through an app should meet with consumer confidence in the use of such technology,” Doha Festival City (DHFC) general manager Robert Hall told Gulf Times.
DHFC recently launched ‘Festival Rewards Qatar’, a lifestyle and loyalty mobile application that provides shoppers with an array of deals and benefits across selected brands and more than 550 stores and kiosks at the mall.
Some of the offers include ‘buy one, get one free deals, up to 50% discounts on selected items, and free services and products from select retailers, among others.
Hall noted that food offers remain to be the most popular category for promotions, but DHFC is constantly working to expand and increase the offers and opportunities, and add new incentives.
Many residents also find similar and unique offers from Urban Point and MyBook apps, giving them a wide range of options for certain categories they want to avail, from food & drink, beauty & health, fun & leisure, and retail & services.
Carrefour Qatar’s MyClub has also become one of the most popular loyalty apps among residents, allowing shoppers to earn points “on selected products, categories and brands” each time they buy at a Carrefour Hypermarket, Supermarket, or through online.
“By using these apps, I was able to save more than 10% of my monthly expenses. When dining out, I often use the ‘buy 1 get 1 offer, so there is no need to spend for my next meal,” said Joanna A, a Filipino expatriate who is using MyBook app.
She added that she also earns points every time she shops at Carrefour (MyClub), and Ikea and other Al-Futtaim stores (Blue Rewards).
Apart from mall shoppers, telecom subscribers who use Urban Point (Ooredoo) or MyBook (Vodafone) are also getting discounts, promotions, and other “high-value offers” when purchasing items and dining-in or making takeaway/online orders at participating stores.
It is learnt that the growing popularity of loyalty apps helped boost economic activity, as well as consumer confidence, in the country amid the current Covid-19 situation.
“The continuing ascent of ‘loyalty/reward apps’ is familiar to consumers across the world markets. There is no doubt that the pandemic made the ‘digital world’ of retail increasingly relevant and accessible and so to extend certain offers through an app should meet with consumer confidence in the use of such technology,” Doha Festival City (DHFC) general manager Robert Hall told Gulf Times.
DHFC recently launched ‘Festival Rewards Qatar’, a lifestyle and loyalty mobile application that provides shoppers with an array of deals and benefits across selected brands and more than 550 stores and kiosks at the mall.
Some of the offers include ‘buy one, get one free deals, up to 50% discounts on selected items, and free services and products from select retailers, among others.
Hall noted that food offers remain to be the most popular category for promotions, but DHFC is constantly working to expand and increase the offers and opportunities, and add new incentives.
Many residents also find similar and unique offers from Urban Point and MyBook apps, giving them a wide range of options for certain categories they want to avail, from food & drink, beauty & health, fun & leisure, and retail & services.
Carrefour Qatar’s MyClub has also become one of the most popular loyalty apps among residents, allowing shoppers to earn points “on selected products, categories and brands” each time they buy at a Carrefour Hypermarket, Supermarket, or through online.
“By using these apps, I was able to save more than 10% of my monthly expenses. When dining out, I often use the ‘buy 1 get 1 offer, so there is no need to spend for my next meal,” said Joanna A, a Filipino expatriate who is using MyBook app.
She added that she also earns points every time she shops at Carrefour (MyClub), and Ikea and other Al-Futtaim stores (Blue Rewards).