Commercial Bank strives to stay ahead of the curve in digital innovation; pandemic gears up momentum
February 21 2021 06:58 PM
Sah (centre) with Khajeh (right) and Leong at an online media roundtable organised by Commercial Ban
Sah (centre) with Khajeh (right) and Leong at an online media roundtable organised by Commercial Bank in Doha recently.

Commercial Bank has always strived to stay ahead of the curve in digital innovation and Covid-19 has accelerated its momentum and changed the scope of how people bank and use digital services, senior CB executives said at a recent media roundtable.
Amit Sah, executive general manager and head (Retail Banking), Roya Khajeh, assistant general manager and head (Cards and Payments) and Martin Andrew Leong, assistant general manager (Retail and Consumer Banking) discussed at length Commercial Bank’s digital strategy, customers’ response, and the overall transformation achieved.

Commercial Bank’s latest payment options touched almost every aspect of customers’ lives, such as: Tap N’ Pay, remote mobile payment using CB Pay for Merchants, QR code payment, and many more
 
At the media roundtable, the executives tackled two main aspects of innovation and how they improved the lives of customers, specifically innovation in transactional banking and in client relationships.
Highlighting Commercial Bank’s innovative approach in transactional banking, the three speakers led a presentation on CB’s latest payment options, which touched almost every aspect of customers’ lives, such as: Tap N’ Pay, remote mobile payment using CB Pay for Merchants, QR code payment, and many more.
On Commercial Bank’s digital leadership, Sah emphasised on its major role in setting new trends in the market, to the extent that the whole market keeps on adapting to the innovative products CB launches.
“Our focus has been on creativity and innovation, driven by enhanced value for customers. This has helped adoption rates grow dramatically. It is today entirely possible for customers to complete all their banking engagements, be it simple or complex, through digital mediums, at a time and place of their convenience,” said Sah.
Answering an important question about Commercial Bank’s cybersecurity standards, Sah stated, “The safety of our customers’ data is paramount. We are constantly upgrading our cyber security and fraud detection capabilities and will continue to do so at all times.”
Khajeh said, “While technology used to be considered as complementary, it has become now an integral part of every customer’s banking system.”
Khajeh also commented on the large success the CB contactless ecosystem has achieved and said, “Commercial Bank handles over 2mn contactless taps every month.”
Discussing the innovation of customer relationships, Leong explained how Commercial Bank, like many global banks, is expected to offer a digital banking service that is safe, secure, and reliable.
He said, “Technology is not our primary focus, it is always our customers. We simply use technology to make our customers’ lives easier in both transactional banking as well as more complex financial needs such as wealth planning, personal borrowing and international share trading.”
Commercial bank said, “What was apparent in this very frank discussion, was the single-minded vision of the bank to excel in customer experience and how the Bank uses technology to fulfill this vision. We are certain there are more exciting developments still to come as the Commercial Bank team pushes the boundaries of excellence, in a digital, yet very personal way.”



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