As many as 20 Qatari companies will be participating in Cosmoprof Worldwide Bologna slated in March 2020 - Qatar's largest delegation yet to join the annual cosmetics event in Italy, the commissioner of the Italian Trade Agency (ITA) in Doha said Friday.
Speaking to Gulf Times, Giosafat Rigano said, "The presence of a large Qatari delegation at Cosmoprof signifies the robust ties between Qatar and Italy in many fields, and in this particular case, the cosmetics industry."
"And because of this relationship, Cosmoprof Worldwide Bologna, the B2B leading event for the cosmetic industry, has chosen Qatar as the kick-off for scouting and business activities in the region," Rigano continued.
He said the Cosmoprof network led by Enrico Zannini, general director of BolognaFiere Cosmoprof, and Mattia Miglio, International Marketing manager of BolognaFiere Cosmoprof, delivered a presentation yesterday at the 'Heya Arabian Fashion Exhibition' to meet companies, associations, distributors, retailers and key players in the cosmetics industry, to promote the initiatives of the next edition, scheduled from March 12 to 16, 2020 in Bologna.
The presentations are part of the Cosmoprof roadshow programme, in collaboration with Cosmetica Italia, Italian Personal Care Association, highlighting the role of Cosmoprof, a format born in Italy 53 years ago, as a reference event for the global beauty sector.
Gianpiero Calzolari, president of BolognaFiere Group, said: "Every year, Cosmoprof Worldwide Bologna hosts companies and operators from over 150 countries in the world. The event is an important showcase for fast-developing markets, and the Gulf area certainly represents an interesting opportunity for beauty companies.
"In particular, Qatar is a country with high GDP per capita: the presence of local brands, importers, distributors, and retailers at Cosmoprof is certainly a strong attraction for many international operators."
He added: "It is therefore important for Cosmoprof to strengthen the synergies with local productive associations and districts, to contribute to the development of the global cosmetic market."
Italian ambassador Pasquale Salzano said, "The Heya exhibition has become an increasingly dynamic and interesting platform in the Gulf region and we are proud that this edition will host prestigious and exclusive 'Made in Italy' brands, including in the cosmetic and beauty sector.
"Italy is a worldwide leader in the cosmetic industry thanks to its continuous research and developing expertise in the field presented yearly in Cosmoprof Worldwide Bologna 2020, the top level Italian beauty trade. The presentation by Cosmoprof in the context of Heya will help in bridging Italian and local operators in the growing sector of cosmetics industry."
According to Rigano, the Heya Exhibition represents a special opportunity to promote once again the relevance of the Italian cosmetic industry in a challenging and flourishing market like Qatar.
During the presentation, Abu Issa Holding chairman Ashraf Abu Issa and Aldo Coppola Qatar business partner Zhan Temerkhanov shared their overview of the cosmetics industry in Qatar, while Carlotta Colli, deputy head of mission at the Italian Embassy in Doha, underscored the strengthening ties between Qatar and Italy and the opportunities for further growth in both countries' various sectors.
In a statement, Cosmoprof said many important factors have contributed to the development of the cosmetic market in Qatar. Among these, the high purchasing power of the population, which favored luxury malls with premium and high-end perfumery brands, against the development of mass market brands, which are still very weak today. In recent years, the growth of international tourism has strengthened this sales trend, as well.
"The increase in the employment rate of the female population was an important factor for economic growth. Nowadays, women are called upon to look after their image in work activities outside their home," Cosmoprof said.
"This situation led to higher sales for specific products with natural ingredients, to mitigate harmful effects of pollution, sun, dust, especially in the high temperature and dry environs in Qatar.
"Today, the most popular products include make-up and color, ethnic products, specific for the hue and characteristics of the skin of the Middle Eastern populations, and Halal cosmetic products, therefore considered legitimate for Islamic religion," said Cosmoprof.
The statement added: "Alongside local productions, luxury brands play the most important role and obtain the highest profits within the luxury shopping malls of the capital. Qatar offers important business opportunities for many cosmetic companies, involved in the international community of Cosmoprof Worldwide Bologna.
"The meeting in Doha lays the foundations for new collaborations and new developments, for the growth of the entire beauty sector."
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