Local delivery services in Qatar will soon become easier and faster with Tasleem, a new platform designed to meet the rapidly expanding e-Commerce market in the region.

“Tasleem (which means delivery) will optimise the delivery process to meet expanding customer expectations and do it in an economically efficient manner,” Qatar Mobility Innovations Centre (QMIC) executive director Dr Adnan Abu-Dayya said.

QMIC signed an agreement with Qatar Postal Services Company (Q-Post) at the fourth Qatar Information and Communication Technology (ICT) Conference and Exhibition (Qitcom) to support on-demand local delivery services in the country and in neighbouring GCC countries.
The two national entities will work jointly in using Tasleem in the next few months as a stand-alone local delivery platform, paving the way for a potential large scale launch at a later stage.
In addition, Q-Post and QMIC will collaborate to further evolve Tasleem to tackle different use cases and address different deployment scenarios. This will ensure it is fully tailored to meet the needs and growing demands of local and regional markets.
Tasleem is the latest addition to QMIC’s expanding set of locally-built platforms and services in the area of intelligent mobility, according to Dr Abu-Dayya.
He said Tasleem compliments traditional delivery methods and offers many advantages by reducing delivery time, optimising efficiency by better utilising the available resources and using extra ones, and by enhancing the customer experience and satisfaction.
Described as an “enterprise-centric solution,” he pointed out that Tasleem is set to fill an important market gap in terms of enabling large scale crowd logistics services to support local e-commerce businesses, enterprises, and government.
“Q-Post is embarking on a major digital transformation initiative to broaden the set and enhance the quality of services we deliver to our customers,” chairman and managing director Faleh Mohamed al-Naemi said.
“We are excited to work with QMIC to explore the potential of its new innovative local delivery platform that can complement our existing delivery channels,” he noted.
Tasleem will aid these enterprises by offering an end-to-end technology platform to organise and better manage the local delivery demand. It will also provide additional pool of drivers only when needed so that enterprise can optimise the delivery process to meet expanding customer expectations and do it in an economically efficient manner.