The fourth edition of Qatar Toy Festival (QTF) concluded after welcoming more than 148,000 visitors, marking its highest attendance to date.
The month-long festival, held at the Doha Exhibition and Convention Centre, was organised by Qatar Calendar in collaboration with Spacetoon Group, as part of Visit Qatar’s Hala Summer campaign under the theme “More to Imagine, A Whole World of Fun”. QTF was sponsored by Qatar Media Corporation, Ooredoo, Badr Go, and Teyseer Motors.
Visitors travelled from across the region, with Qatar, Saudi Arabia and the United Arab Emirates forming the top three nationalities represented. Spanning around 23,264 square metres across four halls, the festival featured seven themed zones, 63 international brands, 33 activity corners and a full programme of 480 stage shows, offering an immersive programme for visitors of all ages.
Running alongside, the QTF Summer Camp 2026 welcomed 417 attendees aged 4 to 12 over four weeks, delivering 76 documented workshop tracks across categories including STEM, chemistry, art, engineering, robotics and Arabic.
The closing ceremony featured an interactive MC segment with a recap video highlighting the festival’s best moments, an inspiring talk from Rateel AlShehri, and a lively dance show by QTF’s beloved mascots. The evening ended in a colourful balloon drop, sending children and families home with lasting memories and anticipation for future editions.
Commenting on the festival’s success, Ahmed al-Binali, director of Festivals and Events at Visit Qatar, said: “Qatar Toy Festival became one of the defining highlights of our summer season calendar, bringing together world-class attractions, creativity and family fun under one roof. Achieving record attendance this year reflects the festival’s growing popularity and our continued commitment to delivering innovative events that strengthen Qatar’s position as a leading family tourism destination while creating lasting memories for residents and visitors throughout the summer.”
The Qatar Toy Festival forms part of Visit Qatar’s ongoing efforts to deliver a dynamic, year-round calendar of experiences for residents and visitors alike, while reinforcing Qatar’s position as a leading destination for family-focused large-scale events.
