A celebration of Thai culture and cuisine take centre stage in Doha with the launch of 'Thai Restaurant Week 2025: A Thai Culinary Journey in Qatar' Thursday.

Initiated by the Thai Embassy in Qatar, the event offers an immersive exploration of Thailand’s globally acclaimed culinary artistry, simultaneously strengthening the deep-rooted cultural ties between Thailand and Qatar.

The 10-day festival, running until August 31 at the Isaan Restaurant within the Grand Hyatt Doha Hotel, features a specially curated selection of 13 of Doha’s most esteemed Thai restaurants.

Speaking to Gulf Times on the sidelines of the event, Thai ambassador Sira Swangsilpa said each establishment has crafted unique set menus, meticulously designed to showcase the authentic diversity and rich heritage of Thai culinary traditions, promising a gastronomic adventure for all attendees.

“We have designed these menus at every price point so that anyone can embark on this Thai culinary journey. Until the 31st of August, diners will be able to enjoy the diversity of Thai cuisine while also sharing their experiences”.

Diners are invited to share their culinary discoveries on social media platforms using the dedicated hashtag, #ThaiWeekQatar. This interactive element offers participants the opportunity to win exclusive prizes, including a round-trip ticket to Thailand, alongside dining vouchers contributed by the participating restaurants.

With the presence of several ambassadors, prominent food critics, and other dignitaries, Swangsilpa underscored the event’s main aim of cultivating meaningful cultural exchange between the two nations. He pointed out that Thai cuisine has long served as a cornerstone of Thailand’s cultural diplomacy.

This, he said, also highlights the essence of Thai-ness: warm hospitality and harmony, which combines the perfect balance of sweet, sour, salty, and spicy.

This harmonious blend of flavours, he explained, is a reflection of the very spirit of Thailand. Throughout the promotional period, organisers noted that participating Thai restaurants in Qatar will be offering exclusive fixed-price menus for lunch, dinner, or all-day dining.

These offerings are thoughtfully categorised into three accessible price tiers: QR39, QR59, and QR89. Each tier showcases signature dishes that encapsulate the bold, diverse, and harmonious flavours characteristic of authentic Thai cuisine.