Qatar Media Corporation (QMC) announced the launch of two new digital platforms: "Q37" and "Q Business." This is a qualitative step aimed at enhancing Qatar's media presence on the international digital scene and contributing to achieving the goals of Qatar National Vision 2030 in the areas of social, human, and economic development.
The English-language Q37 platform aims to provide media content that reflects Qatari reality in a reliable and authentic manner. Conveying the Qatari narrative to other communities through a modern, creative digital vision. The platform focuses on providing audiovisual content characterized by honesty and objectivity, keeping pace with the aspirations of the modern digital audience.
Issa bin Abdullah al-Muhtami, Director of Q37 TV, stated: "We aspire for the platform to be reliable and distinguished in producing and innovating content, presenting a realistic and authentic image of Qatar to other communities. This is achieved by redefining the relationship between media producers and audiences in light of the rapid digital transformations."
The Q Business platform is a specialized digital platform focused on covering news on economic and financial developments, presenting its content through short, interactive clips, making specialised topics more accessible and attractive to a wide range of audiences.
The launch of the two platforms is part of the QMC's efforts to support national content and keep pace with the technological changes taking place in the contemporary media environment. As well as enhancing Qatar's position as an influential and reliable regional media hub.
Through these initiatives, the QMC seeks to build digital media that reflects the country's aspirations for progress and development, and meets the needs of local and international audiences in terms of diversity of presentations and rapid access to information.
The Corporation also affirms its commitment to providing content that enhances national identity and supports cultural dialogue between Qatar and the world, through renewed media platforms that adhere to professional standards and innovation in delivering media messages.
