Chanel is showcasing its high-jewellery pieces from its ‘1932’ collection, as well as other unique collections, at the Doha Jewellery and Watches Exhibition (DJWE).
“The one and only jewellery collection created by Gabriel Chanel in 1932 was Bijoux de Diamants, and for the occasion of its 80th anniversary, she created an 80-piece collection called ‘1932’, here you can see some of the pieces,” Chanel’s corporate public relations manager Helen Daneshvar told Gulf Times.
She said such exceptional pieces are inspired by symbols and motifs such as comets, stars, suns, fringes, fountains, ribbons and feathers, which all form the stylistic vocabulary of Chanel.
The feather, Daneshvar noted, was dear to Chanel and these kinds of motifs keep coming back in her collection as it clearly displays the full scope of the creativity and know-how of high jewellery at Chanel. “You have here fine jewellery, the feather, but more creative for daily use, and the Coco Crush, it is a big collection for us now that we are adding new items you will see this year,” she added.
The comet and star, two emblematic elements of high jewellery at Chanel, are masterfully reinterpreted. “Chanel used to always say that it should be easy to wear, so they are all installed in a way where it goes with the movement of the body,” said Daneshvar, while showing one of Chanel’s 1932-inspired necklace.
Chanel is also highlighting its Lion collection, a 32-karat yellow diamond that serves as the brand’s heritage, which is not for sale, according to Daneshvar. “That is actually 34-karat but they cut it down because of 1932, it is a symbol for the high jewellery,” she stressed.
The company also features Premiere, one of the first watches created by Chanel 30 years ago. The complicated but exceptional piece is limited to only 12 pieces.
The Premiere Boy, another interpretation of the Premiere watch, is more masculine because Chanel was more comfortable being a bit masculine, cutting her hair short and wearing pants, she added. Camelia, Chanel’s favourite flower, remains inextricably linked to the creations of the House.
On brooches, rings, necklaces, earrings, pendants or embroidered on watch dials by the Lesage workshop, the Camellia opens the way to the fascinating world of Chanel symbols. “You can see the Camelia, last year we introduced the first in-house movement, and the first watch dedicated for men,” the PR manager while adding, “Once in a while we introduce secret watches.”