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Alfardan Group, one of Qatar’s most distinguished family-owned conglomerates, has announced a strategic evolution of its corporate identity.As part of this transformation, local operations within Qatar will now be managed under the newly branded Alfardan Corporation while international operations will be consolidated under Alfardan International, marking a clear distinction between domestic and global business activities.This pivotal change comes as the company continues to build on its rich heritage while accelerating its regional and international expansion plans.The rebranding reinforces the company’s ambition to build on its longstanding legacy and position itself for future growth across diverse industries.“Our new identity reflects both where we come from and where we are headed,” said Omar Hussain Alfardan, Managing Director of Alfardan Corporation and Alfardan International.He added: “Alfardan Corporation and Alfardan International mark a new chapter in our journey - one rooted in tradition yet driven by excellence, innovation, and global partnerships”.Despite the change in name, Alfardan’s core values and dedication to the highest standards of service, quality, and integrity remain unchanged.Alfardan has built a strong reputation over the decades through its diverse portfolio, which includes jewellery, exchange, property, automotive and heavy machinery, hospitality, investment, marine services, medical, and agriculture.This transition aims to strengthen the company’s unified brand identity within Qatar while amplifying its position in international markets.Furthermore, all existing operations and contracts under Alfardan Group will continue without any impact on business activities, ensuring the same distinguished standards of quality and service that the Group has long been known for.The new company identity will be gradually introduced across all official platforms, marketing materials, and communications, with full implementation in October 2025.

QIIB has received another “prestigious” accolade, with Global Business Review naming the bank as the winner of the ‘Best Mobile Banking Application Qatar 2025’ award.This recognition underscores QIIB’s excellence in developing an integrated mobile banking application that reflects the latest advancements in digital technology within the banking sector.According to the Global Business Review jury, QIIB Mobile Banking App distinguishes itself as a smart and comprehensive platform that enables customers to perform a wide range of transactions while also offering innovative interactive features designed in direct response to customer feedback and needs.QIIB Chief Executive Officer Dr Abdulbasit Ahmad al-Shaibei said: “We are delighted to receive this prestigious award, which reflects our alignment with the Third Financial Sector Strategy launched by Qatar Central Bank, especially in the areas of digital services and advanced technology.“The award also reaffirms QIIB’s leadership in digital banking and demonstrates our success in developing a mobile banking application that ranks among the best in the region, offering innovative services that meet our customers’ needs and provide them with an outstanding banking experience.“From the very beginning, our goal has been to deliver a smart, secure, and user-friendly platform that empowers customers to manage their banking transactions anytime and anywhere. This achievement reflects our digital transformation strategy and ongoing commitment to investing in the latest technologies.”Dr al-Shaibei emphasised that the award serves as further motivation to continue developing the bank’s mobile app and enhancing its features and services in line with customer expectations.He noted: “Customer satisfaction is the true measure of success for any financial institution. We remain committed to continuously listening to our customers and developing solutions that make their lives easier and add real value to their banking experience.”This latest award further strengthens the track record of the QIIB Mobile Banking App, which has already received numerous regional and international awards and recognitions in digital banking.QIIB was awarded the ‘Excellence in Mobile Banking Innovation Qatar 2025’ by Gazet International, and previously received the ‘Excellence in Mobile Banking’ award at Finnovex Qatar 2024.QIIB has also won other prestigious honours, including ‘Best Bank for Digital Transformation Qatar 2025’ and ‘Best Retail Bank Qatar 2025’ from World Economic Magazine, as well as regional awards from institutions specialising in the banking industry.