Commercial Bank, the leading digital bank in Qatar, has received for the second consecutive year, the “Most Innovative Customer Service Bank” award in Qatar for 2022, the “prestigious” digital award from International Finance Magazine.
The award follows a rigorous assessment process of the nominated institutions’ customer experience, availability of innovative customer-oriented products, customer relationships, and customer satisfaction reviews, feedback, and testimonials, including as a source of strategic competitive advantage.
The International Finance Awards recognises industry talents, leadership skills, industry net worth and capability on an international platform.
Commercial Bank has introduced many key features and innovative services throughout the past year and will continue to bring the latest innovations to customers while providing clear guidance and education about new products and services.
All of these innovations have been developed and launched to fulfil customer needs, and to provide them with an exceptional banking experience.
Commercial Bank’s GCEO Joseph Abraham said, “This award reflects our commitment to innovation and digital transformation to enhance the customer experience. Creativity and innovation is a core part of Commercial Bank’s business strategy, and our continuous investment in technology ensures that Commercial Bank is well positioned to lead the sector in terms of client experience. We will continue to focus on improving services and empowering our customers to seamlessly do 100% of their banking without having to visit a branch and all with a great client experience.”
Leonie Lethbridge, Commercial Bank’s executive general manager and chief operating officer stated, “This award comes as an endorsement of Commercial Bank’s objective to present customers with the best banking experience. We continue to score highly on customer satisfaction through surveys and ratings, with our innovative solutions and digitisation efforts particularly recognised both by independent agencies and by customers.”
Commercial Bank will continue to bring the latest innovations to customers whilst keeping their experience as its main objective. With a core belief that everything is possible, the Bank aims to continue to lead the market by delivering innovative digital offerings that provide excellent customer experience and which are safe, secure and convenient.