Shop Qatar 2021 raffle draw entries reflected sales of QR32.5mn across the 13 participating malls, The Pearl-Qatar and Qatar Duty Free over four weeks, according to Qatar Tourism.
The fifth edition of Shop Qatar came to a close after running for a month between September 10 and October 10. The festival was the first of its scale since the Covid-19 pandemic began, providing a safe shopping experience with retail and hospitality promotions as well as more than QR4mn worth of cash and car prizes to be won in four weekly raffle draws.
With all Ministry of Public Health (MoPH) Covid-19 guidelines in place, Shop Qatar 2021 featured renowned international fashion designers, makeup artists, regional musicians and a Design Week celebrating local entrepreneurs and aspiring designers.
HE Akbar al-Baker, Chairman of Qatar Tourism and Qatar Airways Group Chief Executive, said: “This year’s Shop Qatar is special because it provides a beacon of hope to our community as we gradually return to normalcy. Owing to the collaborative efforts of Qatar Tourism and our stakeholders, we managed to successfully stimulate Qatar’s retail and entertainment sectors while complying with the strict hygiene and safety protocols set by the Ministry of Public Health.
“Along with developing the retail landscape in Qatar and giving entrepreneurs a platform to connect with their counterparts to share and exchange ideas, the festival provides entertainment for people of all ages and interests, making Qatar the ideal tourist destination.”
This year, the festival opted for a contact-less mechanism for the Shop Qatar raffle draw, whereby shoppers were able to submit receipts through WhatsApp and receive a raffle ticket for every QR200 spent. The four weekly raffle draws held at Doha Festival City, Hyatt Plaza, City Center Doha and Mall of Qatar handed over hundreds of prizes worth over QR4mn in total, including gift vouchers for shopping, PlayStation 5, Qatar Duty Free vouchers as well as Genesis and Aston Martin cars and cash prizes..
For the first time, Shop Qatar hosted its Design Week at Doha Design District in Msheireb Downtown, Qatar’s new design hub. Between October 3 and 9, Design Week provided merchandising opportunities to local entrepreneurs. Design workshops were organised to cultivate local talent and international fashion designers were hosted to provide global exposure to Qatar’s fashion industry.
The pop-up shops at Design Week helped promote over 20 local businesses, entrepreneurs and Qatari designers. The UK-based consignment store for sneakers and streetwear, ‘Presented By’, also had a pop-up, where visitors could customise their purchases.
In addition, seven workshops were arranged in collaboration with Virginia Commonwealth University School of the Arts in Qatar (VCU-Q), Candeel and Instudio. These workshops covered topics such as denim, perfume and candle making while also providing guidance on skincare and accessories.
Shop Qatar hosted several fashion activations by international designers including renowned Indian American designer Naeem Khan who showed his designs at Doha Design District at an exclusive private viewing on October 9. Bollywood designer Manish Malhotra held trunk shows at Mondrian Doha from September 28 to 30. Other events featuring regional artists included makeup masterclasses by Bassam Fattouh and Ghadeer Sultan and music concerts by Wael Kfouri and Nancy Ajram.
Shop Qatar offered entertainment and activities for all ages, with fashion shows, concerts, and design workshops. In addition to offering discounts of up to 90% at 15 venues across Doha, over 60 leading hotels nationwide released exclusive family-centric promotions during the month. This edition of Shop Qatar was also the first to go international with the participation of Qatar Duty Free at Hamad International Airport (HIA).
Shop Qatar 2021’s retail partners included Al Khor Mall, City Center Doha, Doha Festival City, Ezdan Mall Al Gharafa, Ezdan Mall Al Wakra, Galleria Mall, Gulf Mall, Hyatt Plaza, Lagoona Mall, Landmark Mall, Mall of Qatar, The Gate Mall, Villaggio Mall, The Pearl-Qatar and Qatar Duty Free at HIA.
With all Ministry of Public Health (MoPH) Covid-19 guidelines in place, Shop Qatar 2021 featured renowned international fashion designers, makeup artists, regional musicians and a Design Week celebrating local entrepreneurs and aspiring designers.
HE Akbar al-Baker, Chairman of Qatar Tourism and Qatar Airways Group Chief Executive, said: “This year’s Shop Qatar is special because it provides a beacon of hope to our community as we gradually return to normalcy. Owing to the collaborative efforts of Qatar Tourism and our stakeholders, we managed to successfully stimulate Qatar’s retail and entertainment sectors while complying with the strict hygiene and safety protocols set by the Ministry of Public Health.
“Along with developing the retail landscape in Qatar and giving entrepreneurs a platform to connect with their counterparts to share and exchange ideas, the festival provides entertainment for people of all ages and interests, making Qatar the ideal tourist destination.”
This year, the festival opted for a contact-less mechanism for the Shop Qatar raffle draw, whereby shoppers were able to submit receipts through WhatsApp and receive a raffle ticket for every QR200 spent. The four weekly raffle draws held at Doha Festival City, Hyatt Plaza, City Center Doha and Mall of Qatar handed over hundreds of prizes worth over QR4mn in total, including gift vouchers for shopping, PlayStation 5, Qatar Duty Free vouchers as well as Genesis and Aston Martin cars and cash prizes..
For the first time, Shop Qatar hosted its Design Week at Doha Design District in Msheireb Downtown, Qatar’s new design hub. Between October 3 and 9, Design Week provided merchandising opportunities to local entrepreneurs. Design workshops were organised to cultivate local talent and international fashion designers were hosted to provide global exposure to Qatar’s fashion industry.
The pop-up shops at Design Week helped promote over 20 local businesses, entrepreneurs and Qatari designers. The UK-based consignment store for sneakers and streetwear, ‘Presented By’, also had a pop-up, where visitors could customise their purchases.
In addition, seven workshops were arranged in collaboration with Virginia Commonwealth University School of the Arts in Qatar (VCU-Q), Candeel and Instudio. These workshops covered topics such as denim, perfume and candle making while also providing guidance on skincare and accessories.
Shop Qatar hosted several fashion activations by international designers including renowned Indian American designer Naeem Khan who showed his designs at Doha Design District at an exclusive private viewing on October 9. Bollywood designer Manish Malhotra held trunk shows at Mondrian Doha from September 28 to 30. Other events featuring regional artists included makeup masterclasses by Bassam Fattouh and Ghadeer Sultan and music concerts by Wael Kfouri and Nancy Ajram.
Shop Qatar offered entertainment and activities for all ages, with fashion shows, concerts, and design workshops. In addition to offering discounts of up to 90% at 15 venues across Doha, over 60 leading hotels nationwide released exclusive family-centric promotions during the month. This edition of Shop Qatar was also the first to go international with the participation of Qatar Duty Free at Hamad International Airport (HIA).
Shop Qatar 2021’s retail partners included Al Khor Mall, City Center Doha, Doha Festival City, Ezdan Mall Al Gharafa, Ezdan Mall Al Wakra, Galleria Mall, Gulf Mall, Hyatt Plaza, Lagoona Mall, Landmark Mall, Mall of Qatar, The Gate Mall, Villaggio Mall, The Pearl-Qatar and Qatar Duty Free at HIA.