Gearing up for Diwali, the festival of lights, leading jewellery brand Kalyan Jewellers, has launched the Vedha collection - a line of handcrafted, heritage gold jewellery accentuated with precious and semi-precious stones.
The Vedha collection combines heritage designs with contemporary-cut precious stones such as rubies, emeralds, sapphires, uncut diamonds and more. There are over a 100 unique designs spread across long haars, necklaces, bangles, earrings and rings.
Talking about the launch of the Vedha Collection, Ramesh Kalyanaraman, executive director – Kalyan Jewellers said: “The timeless designs from the Vedha Collection beautifully translate India’s tryst with colours through shimmering gemstones, and designs that draw inspiration from enduring jewellery traditions of our land. With this collection, we aim to offer our customers a unique way to wear and celebrate India’s rich craftsmanship legacy, and we could not think of a better occasion than Diwali, the festival of lights and new beginnings, to launch Vedha.”
Kalyan Jewellers has also announced its Diwali offers, which includes up to 25% cashback on making charges of gold jewellery and up to 20% cashback offer is available on diamond, precious stone and uncut diamond jewellery. Customers can also avail gold rate protection by paying 10% advance on their intended purchase value.
The all-new Vedha will complement Kalyan Jewellers’ existing collections, which include Muhurat, the bridal jewellery line curated from across India along with popular house brands such as Tejasvi (Polki jewellery), Mudhra (handcrafted antique jewellery), Nimah (Temple jewellery) and Rang (precious stones jewellery). The company’s product designs also include a varied range of diamond jewellery as part of Glo (dancing diamonds), Ziah (Solitaire like diamond jewellery), Anokhi (uncut diamonds), Apoorva (diamonds for special occasions), Antara (wedding diamonds) and Hera (daily wear diamonds) collections.
Kalyan Jewellers draws from a product portfolio of over 100,000 contemporary and traditional designs and offers selections for everyday as well as bridal wear and festive occasions at 148 showrooms in India and Middle East.
Customers can also avail the benefits of Kalyan’s 4-Level Assurance Certification on gold jewellery, assuring customers payment on the value of purity mentioned in the invoice during exchange or resale. The certification also ensures free lifetime maintenance of ornaments at any Kalyan Jewellers’ showroom in the country.
Talking about the launch of the Vedha Collection, Ramesh Kalyanaraman, executive director – Kalyan Jewellers said: “The timeless designs from the Vedha Collection beautifully translate India’s tryst with colours through shimmering gemstones, and designs that draw inspiration from enduring jewellery traditions of our land. With this collection, we aim to offer our customers a unique way to wear and celebrate India’s rich craftsmanship legacy, and we could not think of a better occasion than Diwali, the festival of lights and new beginnings, to launch Vedha.”
Kalyan Jewellers has also announced its Diwali offers, which includes up to 25% cashback on making charges of gold jewellery and up to 20% cashback offer is available on diamond, precious stone and uncut diamond jewellery. Customers can also avail gold rate protection by paying 10% advance on their intended purchase value.
The all-new Vedha will complement Kalyan Jewellers’ existing collections, which include Muhurat, the bridal jewellery line curated from across India along with popular house brands such as Tejasvi (Polki jewellery), Mudhra (handcrafted antique jewellery), Nimah (Temple jewellery) and Rang (precious stones jewellery). The company’s product designs also include a varied range of diamond jewellery as part of Glo (dancing diamonds), Ziah (Solitaire like diamond jewellery), Anokhi (uncut diamonds), Apoorva (diamonds for special occasions), Antara (wedding diamonds) and Hera (daily wear diamonds) collections.
Kalyan Jewellers draws from a product portfolio of over 100,000 contemporary and traditional designs and offers selections for everyday as well as bridal wear and festive occasions at 148 showrooms in India and Middle East.
Customers can also avail the benefits of Kalyan’s 4-Level Assurance Certification on gold jewellery, assuring customers payment on the value of purity mentioned in the invoice during exchange or resale. The certification also ensures free lifetime maintenance of ornaments at any Kalyan Jewellers’ showroom in the country.