Circular economy in focus in Josoor Institute webinar
June 21 2021 11:31 PM
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Moderated by Orjan Lundberg, Sustainability & Environmental Expert at the SC, speakers discussed dif
Moderated by Orjan Lundberg, Sustainability & Environmental Expert at the SC, speakers discussed different strategies and best practices in implementing sustainable practices in relation to supply chain and waste management in the planning of large events held in urban settings.

Josoor Institute, the training and education arm of the Supreme Committee for Delivery & Legacy (SC), recently held a new webinar focused on the circular economy – an economic approach aimed at minimising waste.
Moderated by Orjan Lundberg, Sustainability & Environmental Expert at the SC, speakers discussed different strategies and best practices in implementing sustainable practices in relation to supply chain and waste management in the planning of large events held in urban settings.
Alexandre Hedjazi, Director of the Global Environmental Policy Programme at the University of Geneva, emphasised the role urgency plays in encouraging event planners to unlock innovative solutions. In particular, he discussed initiatives that addressed challenges related to providing sustainable critical infrastructures during a large event while ensuring their long-term legacy afterwards.
“Stakeholders need to work together to identify co-benefits that respond to multiple and simultaneous needs and urgencies within an urban setting. Only then, can organisers of large events unlock the social, environmental and economic capital of the ecosystem where the event is taking place and ensure the long-term and sustainable legacy of the event,” said Hedjazi.
Prior to joining the Qatar 2022 project, Gaia Pretner, Sustainable Procurement Manager at FWC Qatar 2022 LLC, was a full time consultant for the sustainability function of EXPO Milan 2015, the universal exposition that attracted more than 20 million visitors in six months with the participation of nearly 140 countries and investment worth more than €3 billion.
Pretner shared how circularity was a key part of EXPO Milan 2015. This included the building phase, which saw the conversion of a former industrial area in the city into the main exposition site. The organisers also ensured that all the temporary countries’ pavilions met sustainability standards. Pretner also explained how hosting the event pushed for the development of a more capillary public transportation system in the city, with the realisations of a new metro line that connected Milan’s main train stations to the exposition area. In addition, all EXPO’s participants were invited to apply the EXPO’s sustainable procurement guidelines in the selection of their products and services for the event.
“Sustainable procurement is also a key objective of FWC Sustainability Strategy since it can both contribute to lower the environmental impact of the tournament and encourage the birth and development of new sustainable businesses in the region as a positive legacy” said Gaia about Qatar 2022’s commitment to ensuring that circular economy principles are deployed through the organisation of the event.
Dr Talar Sahsuvaroglu, SC Sustainability & Environmental Expert, has witnessed Qatar’s growth first-hand. In particular, she has seen the way tournament-related infrastructure has completely revolutionised the way people live in, move around and enjoy the country. For her, one tournament venue, Ras Abu Aboud Stadium, embodies the commitment to sustainability that has been at the forefront of all Qatar 2022 related projects.
Built from shipping containers, the stadium is situated on a repurposed plot of land that once housed a beach club and industrial sites. After the tournament, Ras Abu Aboud will be completely dismantled, with its parts used for different projects in Qatar and around the world. “The stadium’s infrastructure was built entirely from the principles of a circular economy, and saw the use of reused or recycled steel and wood. It was a learning experience that yielded tremendous benefit for both professionals in the public works sector as well as for the local community which now strives to build a circular economy for future generations to thrive in,” added Sahsuvaroglu.
An example of a young entrepreneur that has implemented circular economy thinking in his practice is Ghanim al-Sulaiti, who has been behind a number of successful eco-friendly businesses that promote well-being through sustainable food and skincare products. Al-Sulaiti shared some of the challenges he faced when setting up a business that was committed to growing within a circular economy.
“The most difficult part of implementing the fundaments of a circular economy to my business was building a green supply chain in a local market that is traditionally very cost sensitive. Raising people’s awareness about the benefits of sustainable economic practices will always be the first and most important step in creating a circular economy, and the World Cup’s commitment to that goes a long way in building that type of necessary consciousness,” said al-Sulaiti.
This and other sessions can be found on Josoor Institute’s Knowledge Hub, where interested participants can also register for future webinars.      



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