More than 130 Qatari businesswomen will be participating in the fifth edition of the ‘Merwad Expo’ slated on January 1, 2021, sponsored by Qatar Chamber and organised by Vogue Event Company.

The exhibition, which will showcase products of prominent designers from Qatar, Kuwait, India, Oman, and Turkey, will be inaugurated by Qatar Chamber board member and Qatari Businesswoman Forum chairperson Ibtihaj al-Ahmadani.

Compared to previous editions, al-Ahmadani said the upcoming expo will display a variety of items that are innovative and high-quality. It is also expected to attract a large turnout of visitors and in the number of exhibitors.

She said Merwad has become “a landmark in the exhibition industry,” especially in the field of women’s fashion and accessories, noting that it presents a variety of distinguished products of abayas and fashion that are of unique design.

Al-Ahmadani further stressed the continued support of Qatar Chamber, through its Qatari Businesswomen Forum for the enterprises of businesswomen, underscores the chamber’s concern to develop this sector to enhance their positive contribution in the national economy.

She also emphasised the role played by the Qatari Businesswomen Forum in strengthening communication with businesswomen and providing commercial and legal advice, even as she assured that Qatari businesswomen “have proven great success in business.”

Vogue Event Company manager Tamader al-Marri expressed her appreciation to Qatar Chamber for its support for businesswomen, which indicates that the chamber’s sponsorship of the expo confirms its constant interest in promoting businesses of Qatari businesswomen.

She also said the participation of 130 Qatari businesswomen in the expo demonstrates the “substantial development accomplished in businesses of these entrepreneurs.”

Al-Marri expressed her gratitude to al-Ahmadani for her keenness to inaugurate the expo, and lauded the large turnout of businesswomen and designers who are eager to display their items in the exhibition.


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