Doha Festival City (DHFC) hosted the second challenge of its exclusive Fashion TV ‘FFTV’ series, dedicated to fitness enthusiasts on Sunday (September 6).
The show featured Qatar’s most loved fashion and fitness personalities on the mall’s YouTube and Instagram channels.
For this new edition, DHFC’s ‘FFTV’ invited five prominent fitness figures, namely – Moufdi El Bellaj, Adel Mohamed, Kafa Faoury, Tima Ben Brahim and Abir Malaeb “The Vegan Red Hair”. Each influencer were challenged to choose the perfect sports outfit from four different brands – NBA, UnderArmour, GO Sport and Tommy Hilfiger.
As part of the challenge, participating influencers visited The Coffee Club where they tried the new Smart Eating Menu. New episodes are being released in three weeks each Sunday – September 6, September 13 and September 20 at 7 pm.
“FFTV aims at connecting viewers with Doha’s most popular fashion and now sporting figures and their favourite brands. We are happy to start our second edition focused on fitness, and we hope it will not only help our visitors to make a smart choice for their new fitness outfits, but will also encourage them to lead a healthy and active lifestyle”, DHFC general manager Robert Hall said.
‘FFTV’ allows shoppers to become real trendsetters, whether they are a student on a budget, a professional looking to revamp their style or a socialite who needs a brand-new closet.
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