Ooredoo has announced the appointment of noted Qatari personality, Ali bin Towar al-Kuwari, as its brand ambassador, joining footballing megastar Lionel Messi and world racing champion Nasser Saleh al-Attiyah in representing the leading telecom operator.
Al-Kuwari was chosen as a new brand ambassador due to his high profile and extensive following on social media, both in Qatar and further afield.
Sheikh Mohamed bin Abdulla al-Thani, CEO of Ooredoo Qatar, said of the appointment: “We are pleased to announce Ali bin Towar as our new brand ambassador in Qatar, given his extensive contribution to society and his prominent role as one of the influential young personalities. He is an inspiration to many, and we seek to spread our vision through this partnership, especially with regards to digital transformation as Ooredoo is a pioneer in this field.”
Al-Kuwari said: “I am very proud and grateful to have been chosen as a brand ambassador for Ooredoo, which is considered a leading telecom company and is well-known for its social responsibility initiatives. I will do my best to make this partnership a success.”
Al-Kuwari is recognised as one of the most influential young personalities in Qatar and the Gulf region today.
He maintains a continuous presence on Qatar TV and Al Jazeera documentary channels through the popular programme Khota Rahhal, in which he visits various countries to enrich viewers with engaging travel and cultural experiences among different people and communities.
Al-Kuwari is known for his daily appearance on social media platforms, such as Snapchat and Instagram, where he shares many stories on a variety of topics with his followers.
He has also written the book The Life of an Adventurer, published in early 2017 and available in Qatari and Gulf markets, and documents his exciting experience of travelling across the Americas.