The Bedaya Centre for Entrepreneurship and Career Development (Bedaya Centre), a joint initiative by Qatar Development Bank (QDB) and Silatech, in collaboration with Qatar Racing and Equestrian Club, concluded its participation in the projects on the sidelines of ‘His Highness the Amir Sword Festival’.
Bedaya Centre’s participation involved nine entrepreneurial projects that showcased their products and services during the event to motivate and support them morally and financially.
The ‘HH the Amir Sword Festival’ is one of the most prominent international horse racing tournaments in the region, attracting the most elite horses from stables around the world.
With the partnership with Qatar Racing and Equestrian Club, Bedaya Centre offered Qatari entrepreneurial projects a platform to showcase their products, promote them, and have access to wide spectrum of equestrian audience who attended the event. The entrepreneurs utilised the opportunity to introduce the nature of their projects and raise awareness about their services.
During this year’s event, four entrepreneurial projects working in the F&B sector (coffee shops) had the opportunity to operate in the VIP area. ‘Dukan Bedaya’ also provided the opportunity for five entrepreneurs at the garden area to showcase their products, which focused on Qatar and its environment.
These projects included the plantation methods of desert roses, miswak royal, as well as many other products that promoted Qatar, especially with the attendance of international guests who came from abroad to follow the championship event.
Commenting on the successful participation, Hanane Ibrahim, Business Development manager at Bedaya Centre said: “This step reflects the level of interest that entrepreneurs in Qatar receive by giving them an opportunity and the best platforms to showcase their products and services, which supports the development of their businesses and market them in the best way to reach the largest possible segment of consumers.
“Thanks to our strategic partnership with the Qatar Racing and Equestrian Club for the third consecutive year, we were able to involve nine entrepreneurial projects over a period of three days on the sidelines of ‘HH the Amir Sword Festival’, which contributed to supporting the entrepreneurs financially and morally.”
