LuLu’s Twenty14 Holdings completes £300mn UK investment
December 09 2019 11:01 PM
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M A Yusuff Ali, chairman and MD of LuLu Group International; Adeeb Ahamed, managing director, Twenty
M A Yusuff Ali, chairman and MD of LuLu Group International; Adeeb Ahamed, managing director, Twenty14 Holdings; and other dignitaries during the ribbon-cutting ceremony.

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Twenty14 Holdings, the hospitality investment arm of LuLu Group International, has completed investments of £300mn in the UK with the inauguration of the Great Scotland Yard in London. 
The hotel is now open for business. In addition to the Great Scotland Yard, Twenty14 Holdings had acquired the celebrated Waldorf Astoria Edinburgh — The Caledonian in Scotland in 2018.
The Great Scotland Yard Hotel, which is being managed by Hyatt under their The Unbound Collection by Hyatt brand, is located in the St James’s district of Westminster. The Unbound Collection by Hyatt brand is a portfolio of independent hotel properties, ranging from historic urban gems to contemporary trend-setters. 
Steeped in history, The Great Scotland Yard was once a dwelling for visiting Kings of Scotland during the Tudor period, while today the building is most famous as the former headquarters of the London Metropolitan Police force. In 1910, the building served as the British Army Recruitment Office and Royal Military Police headquarters.
M A Yusuff Ali, chairman and MD of LuLu Group International, said: “London is one of the world’s greatest cities and the Great Scotland Yard Hotel represents its illustrious past as well as its modern significance. The hotel spotlights the city’s vibrant history, its several celebrated aspects and its status as a global melting pot. 
“In essence, we have curated an unmatched experience for every guest while recreating the historic premises into a symbol of ultimate hospitality. We welcome you to experience this unique and fabulous experience at the Great Scotland Yard.” An 1820s Grade II listed building with Edwardian and Victorian architecture, the high-end luxury boutique hotel with seven floors and spanning 93,000sq ft has 153 rooms and 15 suites apart from a two-bedroom townhouse VIP-suite created from part of the original Scotland Yard Police premises. The hotel also features a library, gymnasium, meeting/conference rooms, a 120-seater conference space/ballroom, and VIP function rooms.   
Adeeb Ahamed, managing director, Twenty14 Holdings, said: “The Great Scotland Yard Hotel is a dream come true for us. The culmination of a path set long ago. Transforming one of the world’s most historic addresses into an icon of modern hospitality. 
“Twenty14 Holdings’ focus remained steady right through, keeping the building’s reputation in mind, every effort made in its rebirth had to be extraordinary, beyond expectations. And, this is what has been accomplished. The Great Scotland Yard Hotel invites you to experience its myriad stories.”
Once the famous and historical home of law and order in London’s City of Westminster, Great Scotland Yard will be a modern destination, an innovative and lively space offering multiple F&B options — The Yard, The Forty Elephants, The Parlour and Sibín serving international and British modern food under the supervision of acclaimed chef and restaurateur, Robin Gill.
Peter Fulton, Group president EAME/SWA, Hyatt Hotels, said: “I want to thank the LuLu Group for putting their trust in us and handing us the keys to this one-of-a-kind hotel. We look forward to our continued success and building further on the fruitful relationship between Hyatt and the LuLu Group”.
The hotel has partnered with the Koestler Trust, the UK prison arts charity, to showcase some of the award-winning pictures, ceramics, and sculptures by serving prisoners from the Trust’s annual competition. 
Twenty14 Holdings, the leading hospitality investment arm of LuLu Group International, was founded in 2014 to capitalise on the growth in the global hospitality industry. The company currently has assets worth more than $750mn spread across Europe, Middle East, UK, and India. In Europe, the group owns the historic Waldorf Astoria Edinburgh — The Caledonian in Scotland. The company recently announced its entry into mainland Europe with their first hotel in Switzerland — IntercityHotel Zurich Airport. In the Middle East, the firm owns the Steigenberger Hotel Business Bay in Dubai and co-owns the landmark Sheraton Oman Hotel in Muscat, Oman. In India, besides Port Muziris – A Tribute Portfolio Hotel in Kochi, Twenty14 Holdings is developing two properties in Bengaluru.



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