New markets tapped by Qatar Finance and Business Academy’s (QFBA) relationship management team in 2019 have yielded a 25% growth in new clients as it eyes ambitious growth plans for its existing and future client base.

The achievement comes in light of continuous demand for growth and sustainability of businesses and their needs across Qatar’s various sectors and industries, QFBA said in a statement.

QFBA’s clientele growth includes leading institutions and organisations across various sectors in Qatar, such as financial services, healthcare, charity, telecommunications, and higher education.

The academy also saw increase in demand for training programmes by returning clients in the public sector whereby QFBA has registered an average increase of 76% in its training and professional development programmes for some of the returning clients in government and semi-government entities.

QFBA said this growth emphasises the commitment of the academy and organisations within the State of Qatar to maintain international standards of human capital performance.

D Mohamed Abdullah al-Emadi, head of Sales and Marketing at QFBA, said: “Our achievements did not happen overnight. Our success is the result of our ambitious vision and disciplined work in the development and servicing of programmes around the needs of institutions and companies in the market.

“To this end, our programmes have come to offer these organisations human capital development solutions for their businesses and contingency planning efforts through the capacity building of their talent, enabling them to keep pace with the changes in the global financial landscape.”

Al-Emadi added: “It is building on this track record that we earned our credibility among financial organisations in Qatar and multiplied our efforts to grow our client base within various sectors of the economy.”

Under QFBA’s vision and mission, it has focused its endeavours on strengthening and growing long-term relationships with its current clients, following their training needs, designing programmes around their professional ambitions, and raising awareness about beneficial courses for corporations and individuals.

The academy has also exerted continuous efforts to open communication lines with prospective clients, showcasing its effectiveness across all levels, and encouraging them to build up their human capital resources to meet organisational goals.

QFBA has played an important role in supporting Qatari institutions with practical solutions to help them adopt and apply the latest knowledge and methods in the working space, and consequently increase productivity.

The academy has serviced a number of Qatari institutions in the training and the adoption of worldwide benchmarks in sales, customer service, and organisational behaviour.

QFBA has also lent its resources to train and upskill employees and management across few organisations to elevate their competencies and capabilities toward transformative change.

Since it was established in 2009 under the auspices of the Qatar Financial Centre, QFBA has made strides in elevating financial services sector talent pool standards, supporting organisations in achieving their business objectives in line with the Qatar National Vision 2030.