Fifty One East, Qatar’s leading department store and consumer electronics major Sony, has introduced a new addition to its E-mount mirrorless camera line-up – the Alpha 6400 (model ILCE-6400) in Qatar.
The new Alpha 6400 camera is now available at Fifty One East in Lagoona Mal, Al Maha Center, Fnac in Lagoona Mall and Doha Festival City, and Virgin Megastore in Villaggio and Landmark.
The Alpha 6400 brings many of Sony’s most advanced technologies from their acclaimed full-frame line-up to a compact, lightweight APS-C camera.
The speedy new camera boasts the world’s fastest autofocus (AF) acquisition of 0.02 seconds, while also introducing the new advanced ‘Real-time Eye AF’ and ‘Real-time Tracking’ capabilities.
Also included are high-speed shooting at up to 11 fps4 with AF/AE tracking, a new-generation Bionz X image processing engine that produces excellent image quality, 4K6 video recording, a fully 180-degree tiltable LCD touch screen and much more, making it the ideal tool for professionals to everyday vloggers.
The autofocus system on the new Alpha 6400 inherits many technologies from Sony’s newest line-up of full-frame cameras including the Alpha 9, Alpha 7R III and Alpha 7 III models.
The new camera features 425 phase-detection AF points and 425 contrast-detection AF points that are placed densely over the entire image area, covering approximately 84% of the image area.
This high-speed, high-performance tracking AF system is paired with a new-generation Bionz X image processing engine that together allows the camera to acquire focus in as little as 0.02 seconds and maintain subject lock extremely effectively, ensuring even the fastest moving subjects can be tracked and captured with ease.
The Alpha 6400 introduces advanced ‘Real-time Eye AF’, the latest version of Sony’s acclaimed Eye AF technology.
This new capability employs artificial intelligence-based object recognition to detect and process eye data in real time, resulting in improved accuracy, speed and tracking performance of Eye AF.
Also debuting on the Alpha 6400 is Sony’s newly developed ‘Real-time Tracking’.
This mode utilises Sony’s latest algorithm including AI based object recognition and processes colour, subject distance (depth), pattern (brightness) as spatial information to ensure that all subjects can be captured with excellent accuracy.
The Alpha 6400 is an exceptional video camera as well, offering internal 4K (QFHD: 3840 x 2160) movie recording with full pixel readout and no pixel binning to collect about 2.4x the amount of data required for 4K movies, and then oversamples it to produce high quality 4K footage with exceptional detail and depth.
New on the Alpha 6400 is a fully 180-degree tiltable, 3.0-type LCD flip screen with 921k-dots of resolution that allows for simple and effective framing of selfie-style shooting for both still and video capture.
Utilising this capability, vloggers will be able to check and monitor composition throughout their entire creative process.
The LCD screen is also equipped with touch functionality, with options for Touch Pad, Touch Focus, Touch Shutter and new Touch Tracking which quickly activates Real-time Tracking through the touch screen.
The camera features a high quality XGA Oled Tru-finder viewfinder, extensive customisation with 89 functions that are assignable to eight custom keys, the new My Dial and My Menu functionality, enhanced overall menu usability, a help screen for menus, star rating for images, and many other features that allow for a seamless shooting experience.
It is also built with a tough magnesium alloy design, is dust and moisture resistant and has an extremely durable shutter that is rated for approximately 200,000 cycles.
It also is capable of seamlessly transferring files to a smartphone or tablet when connected to the brand new ‘Imaging Edge Mobile’ application.
Sony’s Alpha 6400 (model ILCE-6400) is now available in Qatar.