Ooredoo has announced that it is the title sponsor of the Ride of Champions, Qatar’s community cycling event aimed at promoting cycling as part of a healthy, active lifestyle.
A press conference was held in this regard at the Ooredoo headquarters in West Bay last
Thursday.
The Ooredoo Ride of Champions, set to be held at Ceremonial Court of Qatar Foundation on March 15, is organised by Qatar Cycling Centre, the officially recognised cycling centre under the umbrella of the Ministry of Culture and Sports in Qatar.
2019 is the third year of the event, and this year’s ride is expected to attract a “record number of participants and spectators”, the organisers have said.
The ride includes five different distances so that all family members and participants of all fitness levels can join in, from youngsters trying out bikes for the first time to seasoned cycling enthusiasts taking on the full 137.5km Ride of Champions.
The family, beginners and youth rides will be held in a secure, sheltered area around Qatar Foundation and the Al Shaqab Arabian horse breeding area, providing a safe place in which those new to the sport and less confident can enjoy their day. The kids’ ride will be held at Green Spine in Oxygen Park.
Longer distances head further out into the surrounding areas and, while the routes feature no climbs, organisers say the full-distance Ride of Champions course takes riders out into exposed, flat areas of Qatar that can be windy this time of the year.
Manar Khalifa al-Muraikhi – director of PR and Corporate Communications at Ooredoo – said: “Ooredoo is committed to supporting sports and community events as a key part of our corporate social responsibility strategy, and the Ooredoo Ride of Champions is an excellent opportunity for us to show our support. Staying active is an integral part of a healthy, balanced lifestyle and it’s wonderful to see events such as these promoting sports and fitness. We hope all riders enjoy a great day out.”
Dr Abulazziz al-Kuwari, president of Qatar Cyclists, noted: “We are delighted to reach this agreement with Ooredoo. They spare no effort in endorsing sports and community events in Qatar. This partnership will allow us to deliver a superb edition of Ride of Champions, the biggest cycling event in Qatar and one of the biggest three events in the region.”
Ali M al-Kuwari, managing director of Ooredoo Ride of Champions, added: “We would like to thank Ooredoo and all our partners for their support to the event. Also, special thanks to Qatar National Tourism Council, Qatar Foundation, Qatar Cycling Federation, the Ministry of Culture and Sports, and of course the police, without whose support the event would be logistically and structurally impossible to deliver.”     
The event will enjoy a full service of vehicle support to ensure safety on the longer routes, with support vehicles (including tech support) along the route and police cars and lead vehicles in front of groups on the road, Ooredoo has said in a statement. Backup vehicles will be available behind the last riders, and medical services will be on hand behind each ride group and at the start and finish areas.
There will be an ROC Fan Zone at Ceremonial Court with food and beverages and a host of activities for all the families, and plenty of lucky draw prizes from sponsors throughout the day.
Registration closes today.
For more information on the Ride Of Champions event and to register, one can visit https://www.rocdoha.qa/registration/


The routes
* The long route of 137.5km is the true Ride of Champions; suitable for experienced riders with a high level of fitness
* The medium route of 78km is suitable for riders with good fitness and cycling experience
* The short route of 48km is a good challenge for fit participants who want to challenge themselves
* The family, beginners and youth rides are aimed at families who want to ride together, young riders and riders who are new to the sport
* The kids’ ride is for children aged between 3 and 8 years, with parents welcome to accompany their little ones
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