Al Jazeera Media Network has signed a partnership agreement with Techlive International, which has been serving the hospitality market for over 30 years and is a leading content supplier to hotels around the world.
The partnership will add the Al Jazeera English and Al Jazeera News (Arabic) channels to Techlive’s portfolio of international channels and open up a potential market of over 300,000 screens in hotels and hospitals where Techlive’s many partners operate, Al Jazeera Media Network has said in a statement.
Al Jazeera channels are currently available to guests in over 1.6mn hotel rooms around the world.
Techlive provides a comprehensive content portfolio and complete global TV service in hotels and healthcare sectors. It created the world's first hospitality cloud-based movie streaming service, which is compatible with the sectors leading Smart TV providers - Samsung, LG and Philips Android.
Abdulla AlNajjar, executive director of Al Jazeera Media Network’s Global Brand Communications, said: "I am delighted with this new partnership agreement with Techlive International. By providing Al Jazeera news channels to hotel guests via Techlive, we will be able to reach out and cater to a diverse genre of audience travelling and staying in hotels for leisure and business.
"Techlive’s long-term association with the hospitality industry, combined with Al Jazeera’s forte as a credible and reliable source of news and award-winning programmes from around the world, makes this partnership strategically important.
“We are delighted to have signed this strategic partnership with Techlive, providing Al Jazeera with access to the internationally renowned hospitality sector and making our channels available to more affluent travellers and guests. We look forward to strong and mutually beneficial partnership and co-operation.”
Tim Worrall, managing director at Techlive, added: “As Techlive continues to grow its presence globally, our partnering with Al Jazeera Media Network will enable us to offer additional quality international news to travellers staying in hotels and hospitals. This collaboration with Al Jazeera is in line with Techlive’s’ strategy to strengthen the company’s current portfolio of international channels and content packages we offer to hospitality."
