Samsung, along with its partner Electronova, has opened the third state-of-art brand shop in Qatar at City Center Doha.  
The outlet showcases Samsung’s extensive product portfolio including smartphones, tablets, accessories, wearables, smart TVs, home appliances, and monitors.
Combined with the reality (VR) zone and 4D motion chair, the outlet lets customers experience many virtual reality thrill rides.    
Also on display are the latest Samsung Q LED TVs, which deliver the highest contrast ratio and feature an elegant design with narrow bezels. 
The Q LED TVs also uses one connect with almost an invisible connectivity, avoiding the bundle of wires with just an optical cable.    
The premium line of home appliances in the outlet showcases the very best in technology and design.  
On inaugurating the outlet Samsung Gulf Electronics –GCC president C L Lee commented, “Qatar is very important to us due to its buzzing consumer electronics and smartphone market. Our customer base here has also been among the most loyal. They are particularly keen to equip themselves with the latest technology innovations. Catering to their growing needs, with several dedicated spaces for product demonstrations, our new brand store will set a new benchmark in retail experience.” 
Samsung Gulf Electronics – Qatar president Andrew Shin said through the unique service ‘Samsung for Her’ customers can request a visit by a female professional to demonstrate at home the features available on latest Samsung appliances.
At the in-store service desk, customers can get their mobile devices upgraded to latest software and consultancy for level one service support.
Techno Blue chairman Nabil A R Abu Issa, added, “Our long term partnership with Samsung has gone from strength to strength. We are delighted to be part of delivering the highest quality brand experience to consumers in Qatar in the specially created environment. With the third brand store in Qatar, I am optimistic that customers in various areas of Qatar will have an easy access. We also have plans to expand this experience to the other areas of Qatar through the upcoming malls.”