The world’s largest Monoprix Hypermarket has opened recently at the Doha Festival City (DHFC), offering more than 35,000 goods within a 7,000sqm retail space, it was announced.
The new and second Monoprix outlet in Qatar has an extensive range of locally known brands, including the widest range of fresh items from local farmers.
Bringing its own French heritage to Qatar, the store also includes an authentic French bakery, MCrust, and an impressive ‘La Cave à Fromage’, which is stocked with a wide selection of the finest international cheeses.
Popular International brands also appear across the store including Kusmi Tea, Kitchen Aid and Smeg.
Revolutionising the perception of hypermarkets, Monoprix has introduced a concept that creates a variety of dedicated in-store experiences for its clientele.
From restaurants, to a dedicated candy section, clothing and electronics, kitchen gadgets and organic food items, aiming to modify the consumer’s retail experience.
“After many months of anticipation, we are tremendously proud to finally welcome the public to our world-class destination and to Qatar’s largest Monoprix outlet,” DHFC general manager Trevor Hill said.
“Introducing some of the best names in leisure, retail and hospitality and this holistic mix is sure to become one of the must-visit destinations in Doha with the ultimate shopping experience,” he noted.
Apart from the already popular Monoprix Fish M Fish, SaladM and MCrust, the store also has MGrill, MPizzeria, and Crepe M Waffles.
Prepared with fresh ingredients and cooked right in front of the guests, these restaurants will definitely satisfy its visitors, according to Hill.
“We want the people of Qatar to experience the extraordinary world of Monoprix and enjoy every bit of it. This is not just a supermarket, it is a world of its own where you can shop, eat and unwind,” Monoprix’s regional general manager Sebastien Farhat said.
DHFC, the largest entertainment, retail and hospitality destination in Qatar, managed and operated by Al-Futtaim, officially opened its doors to the public early April.
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