Barwa Bank has won two awards at the International Finance Magazine (IFM) Awards, which was held at the JW Marriott Marquis Hotel in Dubai.
The bank’s Shariah-compliant savings account ‘Thara’a’ was named the ‘Best innovative Islamic banking product in Qatar’, while its marketing team was recognised as the ‘Best in-house marketing and communication team’ for 2016.
On the occasion, Barwa Bank Group CEO Khalid Yousef al-Subeai said, “At Barwa Bank, we are truly honoured that ‘Thara’a’, our one-of-a-kind savings account, claimed such a sought-after title at the esteemed IFM Awards. This award bears witness to the novelty of ‘Thara’a’ in Qatar’s Islamic banking sector and praises its rich lineup of value-added benefits, services and cash reward scheme, which have collectively propelled it to become the savings account of choice for many bank clients in the country. The ‘Best-in-house Marketing and Communication Team’ title Barwa Bank won at the awards pays tribute to the relentless efforts and creativity of our Marketing and Communication team, who have done their best to introduce and promote the bank’s various offerings to clients and stakeholders, as well as played a direct role in elevating ‘Thara’a’ to the highly regarded status it enjoys today.”
During his participation at the IFM awards ceremony, Talal Ahmed al-Khaja, Barwa Bank Group chief communications officer, said, “Not only has Barwa Bank taken home two distinguished trophies home at the IFM awards, but the prestigious titles demonstrate the well-orchestrated team effort behind the bank’s offerings, from product planning and development all the way to their successful introduction in the marketplace. While we are surely pleased with Thara’a’s significant achievement, we are profoundly proud of Barwa Bank’s Marketing and Communication Team for laying out the bank’s innovative marketing plan and faithfully executing its multi-channel creative campaigns throughout the year, which has made achieving both awards possible.”
A recent addition to the bank’s growing portfolio of products, Thara’a offers customers an “impressive” array of features and benefits including “unlimited” withdrawals and deposits, free fund transfers across their accounts, as well as the chance to benefit from cash rewards up to QR1mn, a first for Islamic banks in Qatar.
Al-Khaja (left) receiving the award on behalf of Barwa Bank at an event held in Dubai recently.
