Al-Futtaim’s Domasco, distributor for Volvo cars in Qatar, announced that its luxury sedan Volvo S90 was named ‘Best Midsize Premium Sedan’ at the recent Middle East Car of the Year (MECOTY) awards held alongside the second International Motor Show in Abu Dhabi.
The Volvo S90 win at the MECOTY awards comes after the XC90’s success at several leading global motoring awards last year. The XC90 was named the ‘Best Medium Premium SUV’ at MECOTY and winner of the jury prize in 2016. 
Other regional awards received by the S90 so far include those from Arab Wheels, Automobile Magazine and Future TV, according to a statement.
Emre Karaer, general manager, Volvo Car Mena & CIS, said: “Volvo is proud that the S90 has been named ‘Best Midsize Premium Sedan’ by the MECOTY jury. We are better known for our SUVs and estates but the S90 has redefined what a luxury sedan is capable of as it combines cutting-edge technology with effortless Scandinavian design. The award is recognition of the Swedish brand’s continuing transformation and I believe the S90 will become a strong player in its segment.”
The Volvo S90 was unveiled to critical acclaim since its launch and the new 90 series cars globally accounted for a fifth of total sales volume in 2016. In the Middle East, Volvo also improved its position in the premium segment in 2016, reporting sales growth of 14.4% as compared to 2015, the statement noted.
Faisal Sharif, managing director, Domasco, said: “We’re encouraged by the recognition of the awe-inspiring S90 by our region’s most prestigious awards. S90 is redefining the premium sedan segment standards and delivering confident style, high-end luxury and elegance blended with technology. We are delighted to offer this Scandinavian wonder to our customers here in Qatar.
“We have recently revamped our showroom to reflect Volvo’s continuing transformation. By incorporating the Scandinavian brand experience, we reinforce Volvo’s proud heritage. We are inviting all our customers to visit our refurbished showroom and take a test drive with the 
award-winning S90.”