United Development Company (UDC) is continuing with its series of family entertainment events held during weekends at The Pearl-Qatar, with a second Kids Fashion Show dedicated to children’s couture held last Friday.
Sponsored by Blue Salon Kids, Mimisol and Barcarola boutique for clothing and Trinity Talent Qatar for young models, catwalk training and music, the event featured little fashionistas who strutted the runway at the internal shopping arcade in 1 La Croisette. Parents and children could then visit Blue Salon Kids and Mimisol’s nearby stores and Barcarola boutique in 18 La Croisette to view the complete winter season’s collections after the show.
UDC is master developer of The Pearl-Qatar.
While the collections for the runway focused on warm winter colours, rich season fabrics and a mix of sporty and elegant fashion picks for boys and girls, the line-up was meant to encourage parents to embrace mix-and-match tips and tricks to dress up their little ones for any occasion.
This fashion show was hosted as part of UDC’s “ongoing efforts to build synergies with retail tenants at its flagship development, while maximising exposure of their offerings to the increasing number of visitors during peak weekend hours”, according to a press statement.
Creative Party offered water, popcorn and cotton candy for the fashion show audience while KobecoConcept created an “elegant and joyful” setup for kids and their families. Makeup District extended hair and makeup service for all child models and Hospitality Development Company offered event catering and gift vouchers for kid models.
All other children attending the event were treated to goodie bags sponsored by Tickles and Giggles and Cool de Sac at The Pearl-Qatar, while Twyla Nursery participated with a table stand showcasing its “unique” preschool concept in Qatar at The Pearl.
The idea of the show is to give children confidence and help instill in them the values of teamwork and discipline, alongside the opportunity to embrace the limelight within a fashion event of this calibre, the statement adds.