Fifty One East and Sony yesterday announced the availability of the Cyber-shot DSC-QX100 and DSC-QX10 lens-style cameras, compatible with the new Xperia Z1 and several other Sony smartphones.
“Now you can shoot and share fabulous photos and HD video using your phone, with image quality and creative options to rival a premium stand-alone camera,” a representative from Fifty One East said.
While they look like lenses, the DSC-QX100 and DSC-QX10 are complete cameras in their own right. They can be attached easily to several popular smartphone models (width 54-75mm/max, thickness 13mm).
Connection to the phone is made via Wi-Fi and the latest version of Sony’s PlayMemories Mobile application. Linkage is even simpler for NFC smartphone owners, with easy one-touch connection.
“The lens cameras allows you to explore a whole new world of creative imaging possibilities - use your smartphone’s large, bright screen as a real-time viewfinder, fire the shutter, start/stop movie recordings, and adjust settings like shooting mode, zoom and Auto Focus area. Also, use the phone’s screen to share the memories instantly via any of your usual phone apps,” the representative explained.
Cyber-shot DSC-QX100 and DSC-QX10 lens-style cameras are available at all Fifty One East outlets located in Al Maha centre, City Center Doha and Lagoona Mall in addition to all Virgin Megastores at Villaggio and Landmark malls.