Rolls-Royce Motor Cars Doha celebrated the launch of its newly-expanded showroom in the Pearl-Qatar, with  a prestigious event attended by a host of high-profile guests and VIPs.
The new facility is a culmination of an impressive first three quarters of business for the Rolls-Royce Motor Cars importer in Qatar, and will mark an exciting new era for the luxury car brand in Qatar.
Geoff Briscoe, regional director, Rolls-Royce Motor Cars Middle East, Africa & Latin America, attended the event yesterday alongside Mohamed Kandeel, general manager of Rolls-Royce Motor Cars Doha  .
The redeveloped flagship facility, which was initially inaugurated in 2009, has been expanded from 580 square metres to cover a total area of 750 square metres. This is a 30% increase in space to fit seven cars in display, including a new dedicated area for the Rolls-Royce Provenance Programme cars, the approved programme for pre-owned Rolls-Royce Motor Cars.
The new showroom also has a customer lounge, refreshments bar and a configuration area to enable Rolls-Royce Motor Cars clients to customise and tailor their vehicles. “The Middle East is a crucial market for Rolls-Royce Motor Cars, and the excellent performance and support of our partner in Qatar complements this unprecedented success drive in the region. The investment in this impressive facility is testament to the continued opportunities that lie ahead in Doha,” said Briscoe. Kandeel said: “This new facility will not only allow us to match our sales growth with our physical growth, but also underlines our ambition to achieve greater results in the coming years with even greater focus on customer convenience.”
He pointed out that the latest results of the importer had revealed sustained growth in the first three quarters of 2012, with an 18% increase in sales of Rolls-Royce vehicles compared to the same period last year.
“Our business is not only about selling luxurious cars, but also investing on many different levels to ensure we have the right facilities and staff to sell new and Rolls-Royce Provenance Programme for pre-owned cars, to service them and provide a very high level experience throughout the car ownership period,” stressed Kandeel.
Located in Porto Arabia at the Pearl-Qatar, the new Rolls-Royce Motor Cars Doha showroom is open from Saturday to Thursday, from 10am to 10pm and 5pm to 10pm on Fridays.