The new BMW 6 Series Convertible on show at the event
Alfardan Automobiles are showcasing the all-new BMW 6 Series Convertible against the backdrop of an exclusive fashion show organised by the German Industry and Commerce in Qatar (AHK) and the German Business Council (GBCQ).
The Red Carpet Night, held on Friday night at the W Hotel in Doha with a select line up of guests in attendance, had in focus masterpieces in both design and engineering.
BMW, together with its importer Alfardan Automobiles, a platinum sponsor of the event, highlighted its ongoing commitment to style, innovation and design with the display of the all-new BMW 6 Series Convertible.
“Luxury and style are fundamental elements of BMW, both of which can be achieved through the car you drive and the style you choose,” Alfardan Automobiles general manager Mohamed Kandeel said.
He described the Red Carpet Night fashion show as the perfect collaboration for Alfardan Automobiles and an ideal platform to showcase the all-new and very stylish BMW 6 Series Convertible.
Though the event was in its second year, this was the first time it took the form of a fashion show that brought together top international brands in exclusive garments for a selected view.
“At Alfardan Automobiles, we promote a premium lifestyle which is presented through the premium model range we offer, including the all-new BMW 6 Series Convertible,” Kandeel stated.
“The Red Carpet Night reflected the luxurious lifestyle of our key market - sophisticated connoisseurs who desire the ultimate in luxury, style and performance,” he added.