Consolidated Gulf Company (CGC), a technology conglomerate in Qatar, unveiled its new corporate identity and logo in line with the country’s ‘incredible growth and inspiring future’.
CGC said: “New identity aims at better reflecting its core values and progressive vision to continue to be the leading technology, engineering and mobility solutions and services provider in Qatar.”
CGC unveiled its new corporate identity and logo at a ceremony at Ramada Plaza on Sunday. A well-attended cultural programme was the highlight of the event.
CGC chief operating officer Anil Mahajan thanked the authorities, people and industry in Qatar for their ‘continued belief, support, confidence and co-operation’. “With its charismatic rise to become the new global capital of business, education, sports, arts and culture, Qatar now plays as a role model for transformation on both economic and social fronts. The nation’s remarkable achievements and initiatives have propelled us – the local industry - to transcend barriers and go full swing in pursuit of greater successes.
“Our new corporate identity is inspired by Qatar, by its vision, dedication and determination to lead from the front and scale newer heights. It conveys and re-affirms CGC’s commitment to contribute further to Qatar National Vision 2030, which aims to have a sustainable, knowledge-based, environment-conscious economy built on the foundations of social, economic and human empowerment.”
Mahajan said the new CGC branding came at a time when there was a heightened focus on Qatar and its future.
“Proud to be a Qatari company with a difference, our achievements in the technological arenas illustrate the desire and commitment of the company’s visionary approach and methodology to lead by example and ensure availability of cutting edge technologies, quality products, customised solutions and cost effective services in partnership with global technology leaders, thus keeping the business community inspired and empowered to have a prosperous tomorrow.
“The company’s new logo symbolises our resolve to work further for a better tomorrow for all. The logo features various colour combinations displaying the vibrancy and multi-disciplinary business domains of technology, engineering and mobility the company is committed to inspire and take to greater level. These robust tones represent CGC as strong, stable and vibrant personality.”
Tawfeeq Salem, CGC chief financial officer, also spoke.
Satvik, a Dubai-based organisation with expertise in business analytics and brand management consultancy, helped CGC in the development and design of its new corporate identity and logo.
