Katara Cultural Village and the Qatar Media Corporation (QMC) signed a co-operation agreement Monday a press conference held at Katara, with the participation of senior officials from both institutions.
The agreement aims to enhance effective media coverage of Katara's events and activities, and to foster joint efforts in producing cultural content that reflects Qatari identity and supports the strategic goals of both entities.
The agreement was signed by Katara deputy general manager and human resources director Saif Saad al-Dosari and the director of the QMC’s Office of International Co-operation and Agreements, Abdullah Ghanem al-Mohannadi.
Al-Dosari said that the agreement builds on the QMC’s longstanding and distinguished efforts in highlighting Qatar's cultural scene.
Over the years, he said, the QMC has played a central role as a professional and committed national media partner, contributing to presenting an authentic image of Katara's diverse events and initiatives.
Al-Dosari noted that the agreement opens new horizons for collaboration between the two institutions, reflecting their shared commitment to developing a media experience closely tied to culture, and enhancing media presence for Katara's events locally and globally.
He described the partnership with the QMC as one that enriches cultural and media content and strengthens both entities' ability to effectively convey Qatar's cultural message to a wider audience.
Al-Mohannadi said that the partnership with Katara is a natural extension of the synergy between two national institutions operating under a shared vision to enhance Qatar's media and cultural landscape.
He described the agreement as a strategic and intellectual alliance that brings together the QMC's deep-rooted media expertise and Katara's vital cultural role.
The partnership, he added, reflects a mutual commitment to supporting culture through media and creativity, and to elevating the media scene in Qatar.
Al-Mohannadi expressed his aspiration to achieve the shared objectives of the agreement in serving Qatari society and realising a common vision that fosters collaboration in media, culture, and the arts.
He underscored the importance of highlighting national identity and strengthening Qatar's presence regionally and internationally, in alignment with the country's aspirations for a prosperous future rooted in creativity and knowledge.
Al-Mohannadi also stressed upon the need to build strong media foundations between national institutions in support of Qatar National Vision 2030.
Meanwhile, Qatar TV director Ali bin Saleh al-Sada told the Qatar News Agency (QNA) that the strengthening partnership between the QMC and Katara comes after years of close co-operation in the development of media in Qatar.
This agreement, he said, is the culmination of that journey, aligning with Qatar National Vision 2030 and reinforcing the country's global status through the QMC's media coverage and Katara's cultural and heritage events.
Katara public relations and communication director Salem Mabhkhoot al-Marri told the QNA that the agreement reflects a longstanding partnership between two leading institutions in the fields of media and culture.