Visit Qatar is launching a first-of-its-kind desert activation at Ras Abrouq, a premium destination that caters to the entire family, offering adventure, relaxation and cultural enrichment.
Situated on the edge of the UNESCO-protected Al-Reem Biosphere Reserve in north-west Qatar, these activations present a new desert experience for visitors and residents alike.
Set to run from December 18 until January 18, the Visit Qatar activation at Ras Abrouq offers a collection of immersive zones. Families can enjoy a harmonious blend of adventure and tranquility, complemented by premium offerings that are accessible at affordable prices. Highlights include Our Habitas Resort, The Desert Escape, Film City, Wildlife Park, and the Glamping Zone.
Director of Festivals and Events at Visit Qatar Ahmed Hamad Al Binali said, "At Visit Qatar, our goal is to diversify our offering ensuring that every visitor, regardless of age, can enjoy a range of interactive and engaging experiences. From entertaining activities at the Film City zone, to the excitement of the Desert Escape with hot air balloon rides and a wide range of activations, every element is tailored to offer something for everyone."
He added, "We've also incorporated cultural installations, live performances, and educational workshops and daily camel parades enabling families to connect with Qatar's heritage while immersing themselves in its desert landscapes. This activation reflects our commitment to offering premium experiences that create unforgettable memories for families."