Qatar Duty Free (QDF) has signed a three-year sponsorship agreement with Lusail International Circuit for the Qatar Grand Prix, as a founding partner of this prestigious racing venue.
The partnership agreement was officially announced during a signing ceremony attended by Thabet Musleh, senior vice-president, Qatar Duty Free and Amro al-Hamad, CEO, Lusail International Circuit and executive director, Qatar Motor and Motorcycle Federation, besides representatives from both organisations. This collaboration marks a momentous occasion in the world of motorsport, bringing together
two organisations that share a passion for delivering exceptional experiences to enthusiasts and fans alike.
Qatar Duty Free will benefit from worldwide TV coverage, press and online branding during both the Formula 1 Qatar Airways Qatar Grand Prix and MotoGP Qatar Airways Grand Prix of Qatar as well the opportunity to host guests on the venue during the events.
Part of this agreement will see QDF having the right to use the official F1 and MotoGP brands. Musleh stated, “We are truly excited to embark on this incredible journey with Lusail International Circuit. This partnership represents the synergy between two entities committed to delivering excellence in their respective fields. Qatar Duty Free is renowned for offering a world-class shopping experience to travelers, and this collaboration allows us to extend that commitment to motorsport enthusiasts who not only visit Lusail International Circuit but also Qatar. Visitors will enjoy many experiences at the fan zones as well as throughout Doha”. Al-Hamad said, “We are looking forward to this partnership to advance our shared vision of creating a unique hospitality experience for our patrons. With this partnership, we aim to elevate the standards of excellence and luxury and provide a unique experience for fans and participating teams.”
The three-year sponsorship agreement between Qatar Duty Free and Lusail International Circuit is set to commence immediately, promising a series of exciting developments and collaborations over the coming years.
