Floward, the go-to online flowers and gifts delivery destination in MENA and UK, was one of sponsors of the annual Iftar gathering ‘Hope Iftar’ hosted by Qatar Cancer Society (QCS) on 16 April at Sheraton Grand Doha Resort & Convention Hotel.
Floward’s sponsorship included a monetary donation to provide meals for the event as well as decorating the dinner tables with flower centerpieces. The company also gave away 300 red roses to all the attendees as a gesture of love and appreciation.
Honoring cancer patients and survivors, the event was attended by more than 250 guests. The Iftar gathering was held to celebrate cancer patients for their survivorship and to provide them with a support system to share their experience battling with the disease with other cancer patients.
Floward Chairman & CEO, Abdulaziz B. Al Loughani said: “We would like to thank Qatar Cancer Society, and everyone involved in organizing this charitable event for their efforts. Our sponsorship of this event is just one way in which we show our commitment to the fight against cancer and our solidarity and support to those who are affected by it.”
Qatar Cancer Society is a charity that was founded in 1997. It seeks to prevent cancer and reduce its burden in Qatar through collaborations with partners. The charity also aims to educate the community, to support, empower and advocate for people living with the disease, and to engage in professional development and scientific research in the field of cancer.
Established in 2017, Floward is a full-fledged e-commerce solution that offers prime fresh-cut flowers sourced from the best growers and farmers around the world and arranged locally by a team of florists and designers. Floward also offers cakes, chocolate and perfumes curated by the region’s most exciting designers bundled with its flower arrangements and manages last-mile same-day delivery to ensure the best customer experience.
