Imagine standing in front of the Taj Mahal, and as you wave your phone in the air or put on your smart glasses, 3D icons, images, videos, pictures, and messages from your community who have physically been in the same place as you start floating in front of your eyes. Imagine interacting with these marks and even responding with your own video message attached for others to view and interact with. This is the experience that Mark:MetaEarth, the ground-breaking augmented reality social app, promises to bring to its users.
Mark:MetaEarth is a first-of-its-kind augmented reality social application that bridges the world we live in with the digital world. It allows you to interact with friends, family, and other people who have physically been in the same place as you. This opens up a whole new world of possibilities, from interacting with marks left by others to playing eSports in the real world with smart glasses and technology in various locations.
The brainchild of Ziad Jarrar, the founder and CEO of Mark:MetaEarth and Taurus Ventures, Mark:MetaEarth is bridging the future between real life and augmented reality. Ziad has had an illustrious career, with early highlights including founding Spot Media, a digital signage company in the MENA region, and Oobers, a youth marketing company out of Dubai. Ziad has served on the board of the Entrepreneurs’ Organization in KSA, for several years. He founded the first innovation accelerator in Saudi Arabia under Accmakk and co-founded Friends of Jeddah Parks, building parks for underprivileged neighbourhoods in Saudi Arabia.
However, Ziad’s greatest career highlight is Taurus, the company he founded in 2014, which is still in operation today. Taurus is a human-centred design and innovation company that has worked with numerous clients in the private and public sectors in the KSA, the likes of NEOM, DGDA, KAFD, Ministry of Tourism, MISK, among others. Taurus is a subsidiary of Taurus Ventures, which has developed several companies, including Mark: MetaEarth, a gaming company (Jahannamia Studios), an e-commerce platform (Gifted by Kids), a prop-tech lifestyle management company & app (Solana), and a video recruitment app (CMe), amongst others.
Ziad’s philosophy on innovation, design thinking, and problem-solving is simple: human centricity is at the core of everything. He believes that observing, watching, and learning from the world and people around you is crucial to success. He also advocates for questioning everything, being curious, and not accepting things for what they are but always looking for what else they can be. He believes that the journey is more important than the destination and that as long as you’re planning, you’re not doing.
In the coming years, Ziad sees himself as the spark behind many innovators and entrepreneurs in Saudi Arabia. As a forward-thinking innovator, Ziad loves investing in people and their visions and hopes to continue creating experiences that bring ideas to life through his work at Taurus Ventures. His greatest desire is to transform Mark:MetaEarth by Taurus Ventures into the next biggest platform for social interaction and utility, from Saudi Arabia to the world.
Mark:MetaEarth is not just an augmented reality social app but a digital bridge that brings the real world into play. With Mark:MetaEarth, you can experience the world like never before and interact with others in ways that were once unimaginable. It’s a truly ground-breaking app that is sure to change the way we experience the world around us.
Related Story