Represented by the Family Empowerment Department, the Ministry of Social Development and Family (MSDF) is participating in an exhibition of national productive projects - 'From the Homeland' - on the sidelines of the Ikbis beach volleyball tournament.
The first edition of the tournament is being held at Aspire Park, with the participation of 12 teams, from March 26 until early April.
This participation aims to provide an opportunity for owners of national productive projects to market and promote various products through the unlimited support of the ministry, a press statement notes.
It also seeks to highlight their projects in strategic locations, festivals and events held by the State, in addition to contributing to the development of exhibitors' commercial skills in a professional manner and in several locations under a marketing platform bearing the slogan 'From the Homeland' and creating a diverse environment that seeks to meet the needs of all members of society, the statement adds.
The ministry's Family Empowerment Department is keen on participating in productive projects on the sidelines of different programmes and events. This also comes within the framework of the MSDF's continuous support to improve the local production sector and small and micro enterprises, and its firm vision that productive projects can play a major role in supporting the local economy.
Fatima al-Nuaimi, acting director of the Family Empowerment Department, said: "The participation of national productive projects, 'From the Homeland', continues at local events throughout the year. These projects aim to bring together male and female entrepreneurs and owners of small and emerging companies to market their products. As a result of the above, it gives opportunities for the community, companies and business owners to get acquainted with the products of 'From the Homeland' directly.
"The Ministry of Social Development and Family attaches great importance to supporting and adopting national productive projects, in line with Qatar National Vision 2030 and the Sustainable Development Goals."
Al-Nuaimi also emphasised that the 'From the Homeland' initiative has aimed, since its inception, to consolidate the culture of sustainability. It has focused on transforming individuals from consumption to production and developing the national productive projects system to enhance the efficiency of entrepreneurs, raise their productivity, develop their skills, and empower entrepreneurs through training and qualification.
Moreover, it provides sales outlets for them, such as sales opportunities in exhibitions and various events, especially since Aspire Park is one of the most important recreational facilities, organising many events throughout the year that attract thousands to engage in physical activity in an atmosphere full of entertainment and enthusiasm. The marketing outlets form a meaningful community partnership with the various State facilities.
