QT announces exciting new details to Shop Qatar, Qatar Live

Qatar Tourism (QT) has announced new details to its ‘Feel Winter in Qatar’ campaign – an exciting, and continuous, season of family-friendly events, concerts, and exhibitions taking place throughout the country.
The suite of new activations, jointly organised by QT and Qatar Airways, will fall under one of the campaign’s ‘hero’ events, Shop Qatar and Qatar Live.
The biggest ever prize in Shop Qatar history, performances by the region’s biggest artists under Qatar Live, and the return of a world-class performance, all feature in the latest announcement.
Commenting on the new events, Sheikha Hessa al-Thani, head of Marketing and Planning at QT, said: “We are delighted to unveil details for Shop Qatar and Qatar Live, strategic pillars to our seasonal campaign and ones that offer entertainment suitable to all ages. With events taking place across the country, in diverse settings and scenes, we look forward to seeing families enjoying the latest activations and we welcome visitors from around the region to experience Qatar’s dynamic calendar of events this season.”
Qatar’s biggest shopping festival, Shop Qatar, runs until March 18. Ten of the country’s most popular shopping malls, including Doha Festival City, Place Vendôme, and Lagoona Mall, will be participating in this celebration of Qatar’s retail and leisure industry.
Sephora will host 'Sephora Saturdays' with masterclasses at Place Vendôme that are open to all and 'Sephora Ladies Night' on Wednesdays, featuring private masterclasses, complete with giveaways. A Men’s only event will take place on March 4. Another highly anticipated event during this edition of Shop Qatar is the grand fashion show that will be taking place at Harvey Nichols in Doha Festival City, on March 14 featuring the best of local designers.
Spectacular roaming performances will rotate between participating malls during the month-long shopping festival. Acts range from dazzling winter circus and heliosphere aerial performances to a captivating trip to the enchanted fairy forest for the little ones.
Shoppers can also participate in a range of competitions and promotions, such as the ‘Shop and Sweep’ event at Virgin Megastore branches across the country. For every QR200 spent, shoppers are eligible to enter a draw for mega prizes worth over QR2mn. This year’s grand prize – the biggest in Shop Qatar’s long-running history – is the chance to win a brand-new studio apartment in The Pearl Qatar.
As part of Shop Qatar is the Paw Patrol Festival taking place at Place Vendôme from March 2-18. This fully immersive festival will combine all the best that the globally loved Paw Patrol franchise has to offer, including live performances, meet-and-greets with the show’s most famous characters and much more.
Shop Qatar has the support of platinum sponsors: Doha Festival City, Place Vendôme, and Lagoona Mall; and gold sponsors: Landmark Mall, Al Khor Mall, City Center Mall, Hyatt Plaza, Mall of Qatar, Gulf Mall and Al Hazm.
Qatar Live, which also runs until March 18, following recent successes including Disney Princess – The Concert and John Legend, brings more renowned artists and exciting performances, with upcoming acts.
Assala Nasri, March 2: One of the Arab world’s most popular acts, Syrian superstar Assala Nasri will perform to crowds at Al Shaqab.
Nawal al-Kuwaitia, March 3: Kuwaiti national treasure, Nawal Al Kuwaitia, will perform a medley of her hits live at Al Shaqab.
In addition to the packed schedule of performances, and as part of the Qatar Live programme, the world-renowned Circus 1903 will make a triumphant debut to Doha from March 10 – 18. Assembled by the same award-winning team behind the stage production of War Horse, this unique celebration of the golden age of circus at the Abdul Aziz Nasser Theatre, will feature astoundingly lifelike puppet elephants brought to life in the ring.