QIIB chairman and managing director Sheikh Dr Khalid bin Thani bin Abdullah al-Thani inaugurated the bank’s branch at the City Center, Doha in the presence of board members, CEO Dr Abdulbasit Ahmed al-Shaibei among other dignitaries.
The new branch is located on the ground floor of the City Center, a popular shopping destination in Qatar.
At the City Center branch, QIIB customers will have greater choices in terms of banking products and services and a range of Islamic banking services that have already satisfied thousands of customers.
Commenting the occasion, QIIB chief executive officer Dr Abdulbasit Ahmed al-Shaibei said, “We are now at an advanced stage of our strategy of restructuring our nationwide branch network in the light of market developments and customer preferences. Our presence in popular shopping malls across Qatar is in line with this. 
 “Today, we are inaugurating the QIIB branch at the City Center, after the opening of our branches at the Ezdan Mall, Mall of Qatar and the Doha Festival City. We will continue to expand and open other branches at The Mall (Al Hilal) and at the Ezdan Mall in Al Wakrah in due course”.
 “Shopping malls are very vibrant these days with a constant influx of visitors, all throughout the day. They extend various services and attract various segments of the society. 
“Therefore, we reckon that our presence at leading shopping malls will add greater value to customers` shopping options, where they can easily and conveniently access various services at one place, at any time of the day”, Dr al-Shaibei added.
“The QIIB branch at the City Center is located in a prime area – the Towers Zone – where a large segment of customers live and work. Through this new branch, we get closer to many customers who can reach us faster, with the possibility of performing other tasks at the City Center”, Dr al-Shaibei noted.
The QIIB chief executive officer said, “Through the restructuring process, the bank is responding to the increasing demand for its services. Its presence in major malls will provide more flexibility to our customers, especially in view of the longer business hours. 
“We are also responding to competition at the local market place. Ultimately, customers benefit from competition. Banks also benefit from competition as they will have the ability to scale up the quality of their services being offered to customers.”
Dr Al-Shaibei said the team chosen to work at the new branch is highly competent and skilled.
As for the internal design chosen for the branch, he said, “We were keen to reflect modernity as well as a contemporary style, while embracing the ancient Islamic art – a design we are committed to implement in all our new branches”. 
The QIIB Branch at the City Center Doha will be open Saturday through Thursday, in two shifts – morning from 9am to 2:30pm and evening from 3:30pm to 9pm. 
On Fridays, the branch will operate from 4pm to 9pm.