Alfardan Premier Motors Co, the exclusive retailer of Jaguar Land Rover in Qatar, has announced the arrival of the 2018 Range Rover and Range Rover Sport in its showrooms.
Conceived nearly 50 years ago for the country set to use on the estate and then drive to the townhouse, Range Rover has continuously evolved to lead the world around it, remaining the peerless luxury SUV, while the new Range Rover Sport is transformed by technology, delivering efficiency, capability and performance like never before.
Every Range Rover Sport has an enhanced design and features new consumer technology. The flagship Range Rover SVR now delivers 575PS, making it the fastest Range Rover to date. This is an SUV driven to another level of dynamic capability, with breadth of appeal and desirability like no other, according to a press statement.
Samer Bou Dargham, general manager for Alfardan Premier Motors, said: “We are hugely excited about the arrival of the new Range Rover and Range Rover Sport here in our showrooms and believe it will appeal greatly to our discerning customers who are very clear about what they want from any new Range Rover.
“After nearly 50 years, the fourth-generation Range Rover is the finest so far, ensuring the original luxury SUV remains the choice for discerning customers the world over. As for the new Range Rover Sport, it still maintains its sporting prowess but enjoys an evolving exterior design.”
The exterior design of the new Range Rover has evolved, while heightened comfort and new consumer technologies have been added to the cabin.
Comfort-enhancing functions transform the travelling experience for the driver and passengers. The front seats feature 24-way movement thanks to the new seat frames, with wider and deeper foams as well as heated arm rests. In the rear, a completely redesigned cabin and seating layout create a tranquil sanctuary with no compromise to the rear load space.
If one is working while being driven, up to 17 connection points – including domestic plug sockets, USB, HDMI and 12-volt – are all available, as well as 4G Wi-Fi hotspots for up to eight devices and convenient storage, all of which are designed for the business traveller.
Wider, softer seats offer sumptuous comfort, and the exemplary comfort extends to heated and cooled seats, plus heated arm, foot and calf rests. All seat functionality can be controlled via a smartphone app, whether inside or outside the vehicle.
The elegance of the interior has been elevated by the seamless integration of the most advanced infotainment system yet created by Jaguar Land Rover. Touch Pro Duo, codenamed ‘Blade’, combines two high-definition 10-inch touchscreens on the centre console working in perfect harmony
The new Range Rover has been enhanced with further technologies for greater comfort and convenience, such as gesture sunblind, air cabin ionisation, pixel-laser LED headlights and activity key.
Meanwhile, in 2018, the Range Rover Sport’s exterior has evolved to harmonise and modernise the design, making it look more dynamic without changing its character.
At the front, the striking new design is enabled by intelligent Pixel-laser LED headlights, sitting alongside a redesigned grille. This is complemented by a new bumper with a more aggressive profile.
Inside the cabin is the new Touch Pro Duo infotainment system, called ‘Blade’ by its developers.
In-car connectivity is enhanced with up to 14 power points, including a domestic plug socket to keep laptops and other devices topped up. The introduction of the Jaguar Land Rover Activity Key also brings new levels of convenience to the Range Rover Sport, allowing customers to lock and unlock their vehicle without the need to carry a key fob.
Other technologies gesture sunblind, advanced tow assist and Pixel-laser LED headlights.
The potent new SVR derivative takes the Range Rover Sport into new territory. Power is up to 575PS, delivering the 0-100km/h sprint only in 4.5 seconds (0-60mph in 4.3 seconds).
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