Representatives from Midea and Planet Tec signed off on agreement on distribution of kitchen appliance, small appliances, air treatment, fans, vacuum cleaners and gourmet steamers at a reception held recently, at Crowne Plaza Doha-The Business Park.
“Midea makes a complete range of home appliances products. We continue to globalise our operations with production bases in Vietnam, Belarus, Egypt, Brazil, Argentina, and India, to be followed by additional plants in some other countries. Producing Home Appliances, we do one thing and one thing only: we focus on creating a “home feeling” with every product our consumers use. We are happy for our collaboration with Planet Tec whose vision is in line with Midea’s strategy to expand its distribution network to offer better services to local consumers in Qatar,” said Elvis Wang, General Manager, Midea Middle East.
Midea’s 2017 line-up combines the best of Midea’s technology and design with exquisite attention to detail for today’s most discerning consumers, providing surprisingly friendly solutions for every home.
Table Top Dishwasher, one of the first Midea’s surprisingly friendly dishwasher can be fitted on a table counter top, saving space in your kitchen. It fits in 6 place settings, featured with 7 wash programmes and self-cleaning function. Clean your dishes with a comfort in no hustle.
Ceramic Cooker, with its stylish look Midea’s Ceramic Cooker has a full stainless steel body, full safety and multi-function oven makes the device both practical in use and pleasant in look. Special attention paid to self-clean function which guarantees easier household life in kitchen.
Cool Touch Kettle, another one product which uniqueness has been highlighted is a kettle with cool touch technology. Its specially designed double-layer walls are maintaining outside walls of the kettle cold, preventing worries of getting burn during pouring tea. Additionally, it is equipped with strix controller for more safety.
DC Fan, improved unique DC motor of Midea’s fan saves energy consumption, brings noise to incredibly silent level 27dB. Moreover, it provides 26 speed variation that can meet needs of every age group.
Bottom load water dispenser, one of the most surprisingly friendly product of Midea that specially will appeal to women and elderly people. Unlike a standard water dispenser the bottle in the bottom load to be placed inside the lower cabinet.
Besides it has child safety feature, high efficiency compressor cooling, high power stainless steel hot water tank.
During the event, Midea presented a new line-up for the existent products in Qatar such as: Mission Tropical Inverter Air Conditioner, world’s leading inverter technology with unique features were presented in Midea RAC. Flash Cooling technology generates a strong flow of cool air in an extremely short time for your instant coolness. Moreover, it is equipped with the most innovative features such as Wind Blast, Smart Sleep, Follow Me, Smart Diagnosis, Self-Cleaning, High-Density Filer and Wi-Fi control.
Crown Series Washer/Dryer has a quick wash function, that provides an opportunity of 15” washing cycle; anti-wrinkle technology, speed dry, temperature sensor and A+++ Energy Efficiency. Fast, efficient and eco-friendly wash.
Side-by-side Refrigerator with a special Multi-Air flow design will keep food fresher for longer. Super freezing and super cooling function are especially useful in a busy household where every minute counts at the same time technology helps to maintain higher level of nutrition.
Commenting on the Midea’s expansion in Qatar market, George Jia, Director of Midea RAC Middle East, said, “We are extremely pleased to increase presence of Midea brand in Qatar, one of the fastest growing and potential markets in the region. Midea provides a comprehensive product portfolio and vast production capacity to meet the growing demand for quality home appliances and air conditioners.
Midea’s integrated research and manufacturing process helps to enrich lifestyles worldwide through a distinct range of innovative, yet affordable products, and we are happy to offer these in Qatar as well.
Jayan Menon, General Manager, Planet Tec, also expressed his satisfaction at the agreement the companies signed: ““Planet Tec are truly a customer oriented organisation and appreciates the importance of service and quality. We constantly strive for perfection in an ever-increasing competitive market-place and are determined to maintain our position as market leaders”.
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