Arab youth in general are ambitious about their future careers, according to the survey findings.

 

The number of youths in Gulf countries seeking to work in the private sector is on the rise, according to a survey.

Favourability towards the private sector is steadily rising across the Gulf with 31% of respondents saying they would like to work in the private sector, up from 24% in 2013 and 19% in 2012, says the sixth annual ASDA’A Burson-Marsteller Arab Youth Survey.

The preference towards the private sector in non-GCC countries is at 31% in 2014, up from 28% in 2013 but declining from 36% in 2012.

Arab youth in general are ambitious about their future careers, according to the survey findings.

Youth place equal importance on the opportunity to work with talented people and work-life balance when applying for a job (both considered important by 47% of respondents) followed by the chance to contribute to the development of their country and good pay (42%).

Nearly half of all youth (44%) would choose to work in the GCC over Europe (20%) and the US (14%). While favourability towards the GCC and Europe in terms of future careers declined year-on-year from 47% and 24%, respectively in 2013, the figure for the US was up from 9% in last year’s survey findings.

Youth who are already working are also optimistic about the opportunities available to them with a third (32%) saying their overall salary has increased in the last year and just over half (53%) saying it has stayed the same. Around two in five (42%) expect their salary to say the same in the next 12 months while the same number expect it to rise.

Two-thirds (67%) of young Arabs believe people of this generation are more likely to start a business than in previous generations, as access to higher education improves the skills of youth, and governments and banks provide funding to help set up private companies.

Among those who want to establish their own business in the next five years, 38% plan to set up a retail company while 19% cite a technology company and 16% real estate.

The survey finds that a declining number of young people in the Arab world plan to pursue further education, with many citing cost as the single biggest factor holding them back, but youth are optimistic about their future careers.

Nearly half (46%) of 18-24-year-old Arab nationals plan to study for a Bachelor’s, Master’s or a PhD or go on to vocational training, falling from 55% in 2013 and 56% in 2012, says the survey.

Plans to pursue further education are evenly split across the Arab world, with 45% in the GCC countries saying they plan to go on to university or vocational training compared to 47% in the non-GCC countries.

A quarter (24%) of youth across the 16 countries polled say they do not plan to study further, compared to one in five (20%) in 2013. One third (33%) of this sample cite financial factors as the biggest reason for not pursuing further education while just over a quarter (27%) did not name a specific reason. Not having the relevant courses available to them is the next biggest hurdle (18%) followed by the quality of teaching (16%).

The Arab Youth Survey is an annual initiative of ASDA’A Burson-Marsteller, a leading public relations consultancy in the Middle East and North Africa. The survey was developed to provide data and insights into the attitudes and aspirations of the 200mn-strong youth population of the region– where 60% is below the age of 25 – with the aim of informing policy and decision-making of both government and the private sector.

ASDA’A Burson-Marsteller’s sister agency, international polling firm PSB, which established its Middle East offices in January this year, completed the largest survey to date for the sixth annual edition. PSB conducted 3,500 face-to-face interviews with Arab nationals aged 18-24 in the six GCC countries (Qatar, the UAE, Saudi Arabia, Kuwait, Oman and Bahrain), Iraq, Egypt, Jordan, Lebanon, Libya, Tunisia, Morocco, Algeria, Yemen and, for the first time in 2014, Palestine. Research was conducted between December 2013 and January 2014.

Sunil John, chief executive officer of ASDA’A Burson-Marsteller, said: “Developing the national workforce is a top priority for regional governments as they look to create jobs for their growing populations and diversify their economies away from oil. Understanding the needs, wants and aspirations of this group, the region’s largest demographic, is hugely important for governments, businesses and communities as they look to create long term job opportunities.”

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