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The ‘Traffic Village’ aims at raising awareness among children and young people, by educating them on how to follow road safety rules and avoid misuse of vehicles.
Several activities aimed at raising traffic awareness among local community were organised at the Landmark Mall and Villaggio mall recently. |
The activities were part of the eighth annual ‘Ramadan Road Safety Campaign’ organised by the Traffic Department with the support of Qatargas, which included Kids’ Modern Traffic Village, awareness helpdesk, leaflets, kids colour paint workshops, movie displays, video clips, educative theatre shows and traffic contests for the audience.
The ‘Traffic Village’ aims at raising traffic awareness in the local community, especially among children and young people, by educating them on how to follow road safety rules and avoid misuse of vehicles.
The various activities start daily after Iftar and continue until the mall closes. The ‘Modern Traffic Village’ is designed to suit various age groups. Kids’ cars were available to tour around the village by following basic traffic rules. There were also various entertainment activities and games, like painting and colouring, in addition to educational activities highlighting techniques on how to cross roads safely, importance of wearing seat belt and paying attention to the road while driving.
The ‘Traffic Theatre’, which presents live shows prepared by a cast specialised in child psychology to ensure interaction, was also among the activities of the campaign. Parents enjoyed taking photos with their kids inside the village. The 3D simulators also attracted many visitors. The Traffic Village also included driving competition using game cars for children and young men. All these factors led to attraction of a large number of families to the traffic village.
During the final week of the campaign, infant car seats will be distributed to parents of new-born babies at Hamad Hospital. Gifts will also be distributed to children who have been admitted to hospital as a result of traffic accidents and other patients at Hamad Hospital.
