Fifty One East, the premium luxury retail chain in Qatar, and Sony Middle East and Africa, yesterday launched the new innovative wedge structure in its latest range of Full HD TVs - the BRAVIA W850B series.

“Packed with state-of-the-art technology to offer optimal picture quality and outstanding sound dynamics, the BRAVIA W850B is distinguished with its innovative design and new sound and viewing systems, offering football fans an exciting viewing experience,” a statement said.

Featuring the X-Reality PRO processing engine that reproduces an outstanding amount of detail during playback, the W850B series incorporates the new innovative structure ‘Wedge’ - a form factor designed to increase stability at a time when screen size continues to grow.

By lowering the TV’s centre of gravity, Sony was able to achieve a smaller pedestal size than conventional TVs, opening up a world of viable installation options despite a large screen surface.

Several of the new BRAVIA models now feature a two-way stand, giving consumers the option to directly mount their new sets on the wall without having to purchase extra accessories.

The TV’s sound quality has also been improved. The wedge shape expands capacity and is used to incorporate a large speaker to provide deeper, more powerful sound, unprecedented for a flat-screen TV.

The augmented speaker capacity enriches bass and reduces distortion to enhance overall TV viewing experience. The new BRAVIA W850B series also promises powerful sound with its ClearAudio+ technology that combines a variety of Sony’s unique audio digital processing solutions to produce superior-quality sound.

Introducing One-Flick Entertainment, the BRAVIA TVs allow users to quickly select and enjoy content. To enhance efficiency, Sony has developed the One-Flick remote that features an intuitive touch-pad for users to search for content quickly and easily, besides offering a one-touch mirroring capability to reflect content from the smartphone screen onto the TV.

The W850B series also packs a unique Social Viewing feature that provides consumers with the convenience of sharing their viewing experiences via Skype with family, friends and loved ones, eliminating geographical distances.

FIFA fans can look forward to the Live Football Mode. Live Football Launcher also offers viewers the flexibility of watching previously-recorded footage from YouTube and the official FIFA video channel. Trivia on the game’s history is also provided.

The new range of BRAVIA W850B series in 70-inch and 60-inch screen sizes is currently available at all Fifty One East outlets located in Al Maha Centre, City Center Doha and Lagoona Mall in addition to all Virgin Megastores at Villaggio and Landmark malls.

 

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