REO Fashion Store opens at LuLu - Al Gharafa

LuLu Group has inaugurated the second REO Fashion Store at LuLu Hypermarket in Al Gharafa. Theopening of the second outlet is “inspired by the huge success of thefirst REO Fashion Store at LuLu Hypermarket, Al Khor”, the Group said ina statement.LuLu Group director Mohamed Althaf officiallyinaugurated the store at LuLu Hypermarket, Al Gharafa yesterday. Thelaunch was attended by the REO team and other senior officials from LuLuGroup Qatar.“REO is a specialised novel fashion store concept and a100% private label development launched by LuLu Group, with anaggressive expansion plan in mind,” LuLu Group noted, adding that the“state-of-the-art” new store is designed with a contemporary and classictouch, spread over an area of 1,050sqm on the first floor and has easyaccess. The store has smart interiors and is equipped with modern facilities tailored to meet the needs of modern shopping.“Itis a specialty apparel, footwear as well as accessories retailer formen, women and kids, with a focus on middle-income trendy shoppers andfamilies. The unique feature of the concept is that it offers a distinctcombination of latest style and quality at attractive prices,addressing the fashion needs for multiple lifestyle occasions and allseasons,” the statement added.REO stores have all the elements to offer an “exciting shopping experience to customers with value for money”. The Group said it has plans to open more such stores at other LuLu outlets in Qatar, with a clear REO brand demarcation.