Qatar Airways sponsors kite festival

Qatar Airways (QA) has announced its sponsorship of Aspire’s 1st International Kite Festival, which opened on April 25 and will run until April 29 at Aspire Park. The event, organised by Aspire Zone Foundation, features more than 50 teams of professional kite flyers from 13 countries who are showcasing their skilful choreographies. Visitors can enter a photo competition using the hashtags the #AspireKiteFest #Aspire to capture the dynamic beauty of the festival.In addition to the thrilling demonstration, the multi-faceted event will also include a large number of entertainment options ranging from kite-making workshops, social media competitions, arts and crafts and many food and beverage options. The festival also offers a broad spectrum of engagement with schools, planned by Qatar’s Ministry of Education and Higher Education, as well as children’s activities, roaming entertainers, food kiosks, F1 simulators and more – a diverse and exciting programme for everyone.QA senior vice president marketing and corporate communications, Salam al-Shawa said: “Contributing to events for the local community, promoting education, creativity and family time is crucial for QA, and reflects our core brand values of Going Places Together,” she said.“The skies of Doha are often filled with the iconic QA aircraft jetting off to one of our over 150 destinations worldwide, and we greatly look forward to seeing these now filled with amazing kite choreography. We hope that this type of event will bring even more people to explore the wonders of Qatar,” al-Shawa added.Kholoud al Hail, CEO of Aspire Katara Hospitality, said: “An event of this magnitude, scale and significance requires the backing and support of a wide range of organisations across the country.”