Latest wearable Sony ‘Action Cam’ launched

The latest wearable Sony Action Cam HDR-AS30V, which enables adventurers to shoot blur-free Full HD MP4 video and 11.9 megapixel still photos and share them via Wi-Fi with a smartphone, has been launched in Qatar by Fifty One East.Sony Action Cam HDR-AS30V is packed with new features including GPS, near field communication (NFC) live-view remote, and a slim waterproof housing enabling it to shoot any adventure ranging from sandy bike treks to dune-bashing and snorkelling.“The launch of Sony’s Action Cam HDR-AS30V, infers our commitment towards providing the Qatari market with products that are very unique and exceptional,” said Elie Chaftari, brand manager, Sony, consumer electronics division I, Darwish Technology.“Action Cam HDR-AS30V is the perfect action companion,” explained Bibin John Thomas, assistant manager, digital products marketing department, Sony Middle East and Africa, during a presentation yesterday.The new waterproof housing has a slim design that cuts through wind and water when sky diving or during a high-speed downhill run. With a huge 170° field of view (120° with SteadyShot on), the wide-angle Carl Zeiss Tessar lens takes in panoramic landscapes, dramatic ski slopes and more.The back-illuminated Exmor R CMOS sensor grabs more light, even on the dullest days. Whether riding over lumpy sand dunes or quad-biking, SteadyShot helps keep footage judder-free and easy to watch. There is a choice of recording modes, including super-smooth Full HD 60p/50p for fast-moving action and two slow-motion modes for tracking golf swing or BMX stunt. It can shoot images upside-down - useful in situations where the camera is attached in a reverse position.After shooting, the Action Cam can be connected with a smartphone via Wi-Fi to transfer and share shots instantly with Sony’s free PlayMemories Mobile app. With NFC one-touch connection support, a quick connection can be made to Sony’s Xperia phones, tablets and other compatible Android devices, allowing remote control of the Action Cam.The Wi-Fi also links the Action Cam with the optional RM-LVR1 Live-View Remote, allowing ‘hands-off’ operation. Using the remote, the user can check on the remote’s colour LCD if shots are framed nicely, and also control start/stop recording and select photo/movie modes and other convenient operations. Big buttons make operation simple.The Map View tracks movements, using GPS data captured with Action Cam to display a trail of the adventurer’s progress. Multi View reads speed information recorded by GPS, creating a speedometer-style video overlay. Two-Screen Multi View combines video files captured simultaneously with two different cameras, creating a split-screen composite that combines the user’s own point-of-view with that of a companion. The Action Cam HDR-AS30V is available in a QR1,599 bundle offer, which includes a 5m waterproof housing, 16GB Micro SD card, tilt adaptor, waterproof headband and wrist mount strap, and adhesive mounts.