BMW M Active Driving Experience thrills enthusiasts

Alfardan Automobiles, the exclusive importer of BMW in Qatar, together with BMW Group Middle East organised a two-day BMW M Active Driving Experience event at Losail International Circuit. The BMW M Active Drive Experience was an exclusive driving programme that provided a live demonstration of the “sportiness and dynamic power of the latest BMW M models in a safe and exciting environment”. BMW guests lived the experience, accompanied and guided by professional BMW M driving instructors, who flew in to Doha especially for the event. Guests enjoyed specialised sessions on how to enjoy the performance M vehicles in a variety of conditions, including acceleration, slaloming, cornering and braking. They also enjoyed one-on-one coaching, including driving techniques, tips and tricks, aimed at improving their driving styles and experiencing the full potential of BMW M models.“This year, our clients had the opportunity to put the BMW M vehicles through their paces in a safe and controlled environment. Under the careful guidance of the BMW M driving instructors, our clients were able to both learn and experience the extreme capabilities of BMW M vehicles,” said Mohamed Kandeel, general manager at Alfardan Automobiles.Guests at the event had the opportunity to drive the full range of new vehicles from M, BMW’s exclusive, sporty and dynamic sub-brand, including the all-new M6 Gran Coupe, M6 Coupe, M6 Convertible, M5 and X6 M. “The popularity and excitement of our BMW M models continues to grow as driving a car boasting of the M logo remains an exclusive experience,” Kandeel added.