Ooredoo staff receiving the award from The Loyalty Awards host Omid Djalili (centre).
Ooredoo’s Nojoom Rewards Programme has received more international recognition at The Loyalty Awards held in London, the most prestigious global awards ceremony for reward and loyalty programmes.Nojoom was named “Best Loyalty Programme of the Year: Middle East and Africa,” with judges saying the programme was a leader in customer experience. The judges were also impressed by the scale of the Nojoom Rewards Programme, the variety of reward options for which members can redeem their Nojoom Points and the innovations that continue to enable customers to enjoy the benefits of Nojoom.The Loyalty Awards, organised by Loyalty magazine, recognised excellence, innovation and best practice in the loyalty industry. The winners were selected by a panel comprising top independent industry experts.This is the second time that Nojoom has won a major award, previously being named “Best Brand” at the Telecoms World Awards Middle East in 2011.Since Ooredoo launched Nojoom in 2009, it has become one of the most popular loyalty programmes in Qatar and the Gulf region with more than 130 local and international partners.Nojoom members can earn Nojoom Points by using Ooredoo products and services and by shopping at select Ooredoo partners.Customers can experience the benefits of Nojoom by signing up with a Qatar ID at any Ooredoo Shop, by dialling the call centre at 111, or on the Nojoom page of the Ooredoo website, www.ooredoo.qaProviding an extra level of convenience, Nojoom members can now use the Ooredoo mobile app to check their Nojoom account balance and status and also redeem points.